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The Commercialization of Childhood. Transcript. INTRODUCTION. The consumer embryo begins to develop during the first year of existence. Children begin their consumer journey in infancy. And they certainly deserve consideration as consumers at that time. – James U. McNeal | Pioneering Youth Marketer.
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Sep 12, 2009 · Via The Film Doctor, several notable links including an intriguing online documentary project, Consuming Kids: The Commercialization of Childhood, which looks at the increasing practice of marketing toward children. The seven-part video series is anthologized here. [...]
Consuming Kids pushes back against the wholesale commercialization of childhood, raising urgent questions about the ethics of children's marketing and its impact on the health and well-being of kids.
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7-Day Streaming Rental ($50): "This powerful, disturbing and heartbreaking film has the power to change the way we Americans treat our children. It is the best possible parent education product. I recommend it to schools, universities, churches, mosques and synagogues."
Consuming Kids throws desperately needed light on the practices of a relentless multi-billion dollar marketing machine that now sells kids and their parents everything from junk food and violent video games to bogus educational products and the family car.
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- Jeremy Earp, Adriana Barbaro
Light is shed on the marketing of products to children that are unhealthy and unsafe. Genre: Documentary. Original Language: English.
- Documentary
Synopsis. Consuming Kids throws desperately needed light on the practices of a relentless multi-billion dollar marketing machine that now sells kids and their parents everything from junk...
