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1. Top results related to define association rule mining

   • Association Rule Mining in R Programming

     Association Rule Mining in R Language is an Unsupervised Non-linear algorithm to uncover how the items are associated with each other. In it, frequent Mining shows which items appear together in a transaction or relation. It’s majorly used by retailers, grocery stores, an online marketplace that has a large transactional database. The same way when any online social media, marketplace, and e-commerce websites know what you buy next using recommendations engines. The recommendations you get on item or variable, while you check out the order is because of Association rule mining boarded on past customer data. There are three common ways to measure association:

     • Support
     • Confidence
     • Lift

     Theory

     In association rule mining, Support, Confidence, and Lift measure association.

     Support says how popular an item is, as measured in the proportion of transactions in which an item set appears.

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     Confidence says how likely item Y is purchased when item X is purchased, expressed as {X -> Y}. Thus it is measured by the proportion of transaction with item X in which item Y also appears. Confidence might misrepresent the importance of association.

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     Lift says how...

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     1/5

   • Association Rule Mining (Confidence and Lift)

     Top Answer

     Answered Oct 02, 2017 · 1 votes

     it depends on what the aim is of the association rule mining is:

     e.g.:

     - 100.000 transactions' database- - 2.000 tranasctions contain {(a, b)}- - 800 transactions contain {(a, b, c)}

     support of itemset {(a, b, c)}: (800 / 100.000) * 100 = 0,8%.

     the support of an itemset indicates how often a random transaction of the database contains the items of the itemset.

     confidence of association rule {(a, b)} -> {(c)}: (800 / 2000) * 100 = 40%.

     the confidence of an association rule indicates how often a random transaction of the dabase that contains the consequent of an association rule also contains the ancedent of the association rules.

     lift of association rule {(a, b)} -> {(c)}: 40 / ((5.000 / 100.000) * 100) = 8.

     the lift is the ratio of the confidence to the expected confidence of an association rule. the confidence of the association rule is 40%. expected confidence in this context means that if {(a, b)} occurs in a transaction that this does not increases the pobability of that {(c)} occurs in this transaction as well.

     e.g. if {(c)} occurs in 5.000 transactions of the database then the expected confidence is (100.000 / 5.000) * 100 = 5%.

     a lift value of an asscoiation rule which is higher then 1 indicates that the association rule is useful. a lift value less or equal 1 indicates that the association rule is not useful. in this case it is like the antecedent and the consequent of the association rule are independent of each other. the usefulness of the indication of the association rule that if a transaction holds ({a, b}) that it then associates ({c}) is not more useful then that ({a, b}) accociates ({c}) by chance.

     e.g. if all 100.000 transactions of the database contain {(c)} the expected value of {(c)} is (100.000 / 100.000) * 100 = 100%. the lift is 40 / 100 = 0,4. this is less then 1. therefore the association rule {(a, b)} -> {(c)} is not useful. {(c)} is in every transaction. if there is {(a, b)} in a transaction there is {(c)} in it either way. no use of an association.

     here the circle closes: it depends on the aim of the association rule mining. if the aim is to create extra strong association rules the confidence needs to be extra high. if the purpose is to create extra useful asscociation rules the lift needs to be extra high.

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     2/5

   • Association Rule Mining on Categorical Data with a High Number of Values for Each Attribute

     Top Answer

     Answered Jan 13, 2015 · 2 votes

     Association rule mining doesn't use "attributes". It processes market basket type of data. It does not make sense to preprocess it to binary attributes. Because you would need to convert the binary attributes into items again (worst case, you would then tranlate your "color=blue" item into "color_red=0, color_black=0, ... color_blue=1" if you are also looking for negative rules.

     Different algorithms - and different implementations of the theoretically same algorithm, unfortunately - will scale very differently.

     APRIORI is designed to scale well with the number of transactions, but not very well with the number of different items that have minimum support; in particular if you are expecting short itemsets to be frequent only. Other algorithms such as Eclat and FP-Growth may be much better there. But YMMV.

     First, try to convert the data set into a market basket format, in a way that you consider every item to be relevant. Discard everything else. Then start with a high minimum support, until you start getting results. Running with a too low minimum support may just run out of memory, or may take a long time.

     Also, make sure to get a good implementation. A lot of things that claim to be APRIORI are only half of it, and are incredibly slow.

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     3/5

   • Association Rule Mining in python on Census Data

     Top Answer

     Answered Jul 19, 2020 · 1 votes

     I tried many ways and a friend of mine suggested me a way for solving my problem. It worked in a graceful way, but yes it requires your logic too. This is the link which helped me to implement my question in a better way, here it is. In my solution I used correlating parameters and created a basket.

     This is it. Thank you.

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     4/5

   • Sentiment analysis with association rule mining

     Top Answer

     Answered May 25, 2014 · 1 votes

     Finding the top-3 most used adjectives for each product is not association rule mining.

     For Apriori to yield good results, you must be interested in itemsets of length 4 and more. Apriori pruning starts at length 3, and begins to yield major gains at length 4. At length 2, it is mostly enumerating all pairs. And if you are only interested in pairs (product, adjective), then apriori is doing much more work than necessary.

     Instead, use counting. Use hash tables. If you really have Exabytes of data, use approximate counting and heavy hitter algorithms. (But most likely, you don't have exabytes of data after extracting those pairs...)

     Don't bother to investigate association rule mining if you only need to solve this much simpler problem.

     Association rule mining is really only for finding patterns such as

     pasta, tomato, onion -> basil

     and more complex rules. The contribution of Apriori is to reduce the number of candidates when going from length n-1 -> n for length n > 2. And it gets more effective when n > 3.

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     5/5

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2. www.geeksforgeeks.org › association-ruleAssociation Rule - GeeksforGeeks

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   Jan 11, 2023 · Association rule mining finds interesting associations and relationships among large sets of data items. This rule shows how frequently a itemset occurs in a transaction. A typical example is a Market Based Analysis.

3. towardsdatascience.com › a-guide-to-associationA Guide to Association Rule Mining | by Idil Ismiguzel ...

   towardsdatascience.com › a-guide-to-association

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   Apr 5, 2023 · Association rule mining is a rule-based machine learning technique used to find frequent patterns in a data set. Frequent patterns may include frequent itemsets that are usually bought together or subsequences that are bought in sequence.

4. www.techtarget.com › searchbusinessanalyticsWhat are Association Rules in Data Mining? | Definition from ...

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   At a basic level, association rule mining involves the use of machine learning models to analyze data for patterns, called co-occurrences, in a database. It identifies frequent if-then associations, which themselves are the association rules.

5. www.educative.io › blog › understanding-associationUnderstanding association rule mining - Educative

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   Association Rule Mining (ARM) is a key technique in data science for discovering frequent patterns, associations, and correlations within data. It's a form of unsupervised learning that does not rely on predefined answers, making its evaluation subjective.

6. codinginfinite.com › association-rule-miningAssociation Rule Mining Explained With Examples

   codinginfinite.com › association-rule-mining

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   • What Is An Association Rule?
   • Basic Terminologies in Association Mining
   • Lift, Support, and Confidence in Association Rule Mining
   • Association Rule Mining Algorithms
   • Applications of Association Rule Mining
   • Advantages of Association Rule Mining
   • Disadvantages of Association Rule Mining
   • Conclusion

   As the name suggests, the association rule is a rule that defines the dependency between two sets of objects. It basically describes how a particular item or a set of items is related to another set of items. Each association rule is written in the form Antecedent -> Consequent. Here, Consequent is a set of items more likely to be bought by the con...

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   Suppose we have a store’s sales data with five transactions as shown below. Using this dataset, let us try to understand different terminologies in association rule mining.

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   Lift, support, and confidence are the three metrics that we use to evaluate any rule in association rule mining. Let us discuss each metric one by one.

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   Association rule mining is a popular technique in data mining used to discover interesting relationships, correlations, or patterns in large datasets. We normally use the following algorithms for association mining. 1. Apriori algorithm: Apriori algorithm is one of the earliest and most commonly used algorithms for association rule mining. It uses ...

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   We use association rule mining in a wide range of applications in various fields. Some of the applications are mentioned below. 1. Market Basket Analysis: Association rule mining is commonly used in market basket analysis to identify patterns in sales data. Retailers can use this information to create targeted marketing campaigns and promotions tha...

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   Performing association rule mining can provide many advantages to a business as discussed below. 1. Pattern Discovery: We use association rule mining in discovering hidden patterns and relationships among the data that may not be immediately apparent to human analysts. This can provide insights into customer behavior, market trends, and other impor...

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   Despite its advantages, association rule mining also has some limitations and disadvantages as discussed below. 1. False Discoveries: Association rule mining can generate a large number of rules. Here, all the rules may not be meaningful or useful. Some of these rules may be spurious or coincidental, and may not represent actual patterns or relatio...

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   In this article, we discussed the applications, advantages, and disadvantages of association rule mining. To learn more about data mining and machine learning tasks, you can read this article on agglomerative clustering. You might also like this article on clustering for mixed data types. I hope you enjoyed reading this article. Stay tuned for more...

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7. www.javatpoint.com › association-rule-learningAssociation Rule Learning - Javatpoint

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   Association rule learning is a type of unsupervised learning technique that checks for the dependency of one data item on another data item and maps accordingly so that it can be more profitable. It tries to find some interesting relations or associations among the variables of dataset.

8. People also ask

   What is association rule mining?

   • Association rule mining finds interesting associations and relationships among large sets of data items. This rule shows how frequently a itemset occurs in a transaction. A typical example is a Market Based Analysis.

   Association Rule - GeeksforGeeks

   www.geeksforgeeks.org/association-rule/

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   What is the difference between data mining and association rule mining?

   • Data mining refers to extracting information from comprehensive sourced datasets. Association rule mining is the method for identifying the correlations, patterns, associations, or causal structures in the datasets.

   What are Association Rules in Data Mining? - Analytics Vidhya

   www.analyticsvidhya.com/blog/2023/11/what-are-association-rules-in-data-mining/

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   What is an association rule?

   • An association rule is that there is an association between buying cereal and milk. Different algorithms use association rules to discover such patterns within data sets. These algorithms are capable of analyzing big data sets to discover patterns.

   What are Association Rules in Data Mining? - TechTarget

   www.techtarget.com/searchbusinessanalytics/definition/association-rules-in-data-mining

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   Is association rule mining supervised learning?

   • Association rule mining falls under the category of unsupervised learning as we don’t have access to the correct answers, i.e., what the correct association rules are. Hence, the evaluation of the results is subjective. Take a quick look at the table below to learn the commonly used nomenclature.

   Understanding association rule mining - Educative

   www.educative.io/blog/understanding-association-rule-mining

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9. medium.com › analytics-vidhya › association-ruleAssociation Rule Mining — concept and implementation | by ...

   medium.com › analytics-vidhya › association-rule

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   Apr 26, 2020 · Association rule mining is one of the major concepts of Data mining and Machine learning, it is simply used to identify the occurrence pattern in a large dataset. We establish a...