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  1. Jul 1, 2023 · GA4 is a new kind of property designed for the future of measurement: Collects both website and app data to better understand the customer journey. Uses event-based data instead of session-based....

  2. analytics.google.com › analytics › attributionanalytics.google.com

    analytics.google.com

  3. Google Analytics lets you measure your advertising ROI as well as track your Flash, video, and social networking sites and applications.

  4. analytics.google.com › analytics › academyGoogle Analytics Academy

    Learn about Google Analytics 4, our next-generation measurement solution, with these free courses on Skillshop. Learn analytics with free online courses Analytics Academy helps you learn...

  5. Oct 14, 2020 · By applying Google’s advanced machine learning models, the new Analytics can automatically alert you to significant trends in your data - like products seeing rising demand because of new customer needs. It even helps you anticipate future actions your customers may take.

  6. Discover how to set up Google Analytics for your website or app by creating a Google Analytics 4 property, adding a data stream, and adding your Google Analytics code.

  7. Google Analytics 4 has replaced Universal Analytics. Starting July 1, 2023, standard Universal Analytics properties stopped processing data. (360 Universal Analytics properties with a...

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