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  1. Apr 19, 2019 · Apple cofounder Steve Jobs has a lot of famous quotes. One of them is a counter to the popular phrase, "The customer is always right." Here's the full quote from Jobs on why companies shouldn't...

  2. Jan 19, 2021 · But in the end, for something this complicated, it's really hard to design products by focus groups. A lot of times, people don't know what they want until you show it to them.

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  3. Oct 26, 2011 · I think Henry Ford once said, 'If I’d asked customers what they wanted, they would have told me, "A faster horse!"' People don’t know what they want until you show it to them.

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  5. en.wikiquote.org › wiki › Steve_JobsSteve Jobs - Wikiquote

    May 9, 2024 · When you ask creative people how they did something, they feel a little guilty because they didn't really do it, they just saw something. It seemed obvious to them after a while.

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