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Between February 1st and February 14th
- People often wait until the last minute to buy Valentine’s Day gifts, but you don’t need to rush your ads like during the holiday rush. Send three to four carefully thought-out emails to find the sweet spot between February 1st and February 14th.
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Jan 25, 2024 · However, here are ideas to give you an overall view of the best sending time: Start in January and continue to send emails leading to the special day, Build anticipation starting early February through teasers, gift guides, and early promotions, Peak audience engagement in mid-February through promotional emails, discounts, and email coupons,
- 14 Tips For Creating Irresistible Valentine’s Day Campaigns
- 60+ Catchy and Creative Valentine’s Day Subject Line Ideas and Examples
- One Last Valentine’s Day Email Optimization Tip
Winning the hearts and dollars of this Valentine season’s savvy shoppers won’t be easy. Email marketers will need to deploy all their skills and assets to impress subscribers. Follow these tips and best practices to be the one that they want and earn their attention in the inbox.
Before you craft your Valentine’s, Galentine’s, Palentine’s, Single’s Day, Un-Valentine’s or Anti-Valentine’s subject lines, crack or click open your favorite thesaurus. Look for fresh ways to spice up your Valentine’s copy with the words of amore, love, affection, fondness, admiration, passion, desire, obsession, devotion, belovedness. You get the...
Wow! That was a hearty helping of advice. Get it? “Heart-y.” Yeah, yeah, I know. Don’t quit my day job. Since it’s my job to help you get the most out of every email marketing campaign, let me offer you one more tip. Setting up automated campaigns that reach your subscribers at their moment of need (or intent to act) can significantly boost your co...
- Choose a trendy idea. One way to stay on top of your game is by staying up to date and trendy. For instance, if you’re a fashion brand, you can sport some Y2K fashion in red color and introduce an exclusive clothing line for Valentine's Day.
- Emphasize on visuals. Research says that 90% of the information transferred to the brain is visual. So, make sure you use the power of images in your email.
- Give suggestions. Helping your customers on this special day will make you their favorite fairy god, umm marketer. You can send your subscribers an exclusive gift guide with suggestions to send the perfect gift.
- Remember the singles. Singles feel the same way about Valentine’s Day as cats feel about water. So what if you revamp this image for them? Introduce a campaign that caters to your subscribers who are single on this special day.
Jan 27, 2024 · Learn how to write a heartfelt and engaging Valentine's Day email with this step-by-step guide. Find tips, a customizable email template, and more.
- Monki. Many e-commerce brands go all-in on seasonal sales around Valentine’s Day in an effort to beat the post-holiday slump. But running a big sale and offering huge discounts to everyone isn’t always needed.
- MAC Cosmetics. Valentine’s collections and limited edition products aren’t uncommon around this time of year. But you don’t need a heart-shaped version of each one of your products just to leverage this day.
- Snowe. Valentine’s Day is a commercial holiday. This means that many shoppers browse online to find the best gifts for their partners. With well-thought-out gift guides, you can help overwhelmed shoppers discover amazing gift ideas and sell more products.
- Brooklinen. While Snowe approaches gift guides from a more conventional angle, Brooklinen takes the fun path. In one email, the brand promises to solve all your gift-buying problems.
February 01, 2024. Valentine's Day email ideas: Promotional, professional & personal. Valentine's Day is just around the corner, love is in the air – and email is the perfect way to express affection and send greetings to loved ones.
Jan 9, 2024 · Send a first email campaign before Valentine’s Day. Segment your email marketing for Valentine’s Day based on activity. Find the perfect email subject lines with A/B testing.
