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   Which social media platforms do most Americans use?

   • While a somewhat lower share reports using it, Facebook is also a dominant player in the online landscape. Most Americans (68%) report using the social media platform. Additionally, roughly half of U.S. adults (47%) say they use Instagram. The other sites and apps asked about are not as widely used, but a fair portion of Americans still use them:

   How Americans Use Social Media | Pew Research Center

   www.pewresearch.org/internet/2024/01/31/americans-social-media-use/

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   How many Americans use social media?

   • Most Americans (68%) report using the social media platform. Additionally, roughly half of U.S. adults (47%) say they use Instagram. The other sites and apps asked about are not as widely used, but a fair portion of Americans still use them: 27% to 35% of U.S. adults use Pinterest, TikTok, LinkedIn, WhatsApp and Snapchat.

   How Americans Use Social Media | Pew Research Center

   www.pewresearch.org/internet/2024/01/31/americans-social-media-use/

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   Which social media sites are most popular in the United States?

   • Pinterest ranked second with 21 percent of all U.S. social media site visits, while Instagram accounted for 14 percent of the total visits in the country. Additionally, the U.S. is home to the third largest social media audience worldwide .

   U.S. top social media sites visit share 2024 | Statista

   www.statista.com/statistics/265773/market-share-of-the-most-popular-social-media-websites-in-the-us/

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   Which social networks are most popular in the United States?

   • Most top ranked social networks with more than 100 million users originated in the United States, but services like Chinese social networks WeChat, QQ or video sharing app Douyin have also garnered mainstream appeal in their respective regions due to local context and content.

   Biggest social media platforms 2024 | Statista

   www.statista.com/statistics/272014/global-social-networks-ranked-by-number-of-users/

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2. www.pewresearch.org › internet › fact-sheetSocial Media Fact Sheet - Pew Research Center

   www.pewresearch.org › internet › fact-sheet

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   Jan 31, 2024 · Which social media platforms are most common? YouTube and Facebook are the most-widely used online platforms. About half of U.S. adults say they use Instagram, and smaller shares use sites or apps such as TikTok, LinkedIn, Twitter (X) and BeReal.

3. www.statista.com › topics › 3196Social media usage in the United States - Statistics & Facts

   www.statista.com › topics › 3196

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   Dec 18, 2023 · As of 2022, the United States had the third-largest social media audience worldwide, after China and India. The United States is home to over 302 million social media users at a social...

4. www.pewresearch.org › americans-social-media-useHow Americans Use Social Media | Pew Research Center

   www.pewresearch.org › americans-social-media-use

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   Jan 31, 2024 · Which social media sites do Americans use most? YouTube by and large is the most widely used online platform measured in our survey. Roughly eight-in-ten U.S. adults (83%) report ever using the video-based platform. While a somewhat lower share reports using it, Facebook is also a dominant player in the online landscape.

   • Author: Jeffrey Gottfried

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6. www.forbes.com › advisor › businessTop Social Media Statistics And Trends Of 2024 - Forbes

   www.forbes.com › advisor › business

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   May 18, 2023 · Platforms such as TikTok, Instagram, Facebook and YouTube are poised to become powerful marketing stages for your brand to interact with your audience. And these major changes in search mean it’s...

7. www.statista.com › statistics › 272014Biggest social media platforms 2024 | Statista

   www.statista.com › statistics › 272014

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   Meta Platforms owns four of the biggest social media platforms, all with more than one billion monthly active users each: Facebook (core platform), WhatsApp, Facebook Messenger, and...

8. www.statista.com › statistics › 265773U.S. top social media sites visit share 2024 | Statista

   www.statista.com › statistics › 265773

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   Facebook’s social media platform ranked first with nearly 2.5 million downloads, while Facebook-owned instant-messaging services Messenger and WhatsApp followed with 2.1 million and 1.4 million...

9. www.pewresearch.org › internet › 2021/04/07Social Media Use in 2021 | Pew Research Center

   www.pewresearch.org › internet › 2021/04/07

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   Apr 7, 2021 · A majority of Americans say they use YouTube and Facebook, while use of Instagram, Snapchat and TikTok is especially common among adults under 30. By Brooke Auxier and Monica Anderson. How we did this.