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Jul 2, 2019 · The new look of the site also introduces an updated look for Nelson, the College's Saint Bernard mascot, replacing the existing mark that has been used during recent years. Nelson – named after former Aquinas College President Paul T. Nelson – has represented Aquinas athletics since 1997.
These references provide specific guidelines for the proper use of the College's logos, fonts and colors as well as writing standards for College communication. Brand Guide (PDF)
Aquinas College branding will be greatly enhanced by using its logo type style within publications. For that reason, Berling Roman has been chosen as the standard (text) copy type for publications. If Berling is unavailable, Times New Roman is the suggested replacement.
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Aug 16, 2019 · The letter forms were inspired by the College's existing brand typeface and create a new logotype with a bolder, more energetic and distinct presence that links the Athletic AQ logo, the wordmark and the Nelson logo into a cohesive identity. Color is also an important unifying factor.
Also in 1997, the college officially named its mascot, a St. Bernard dog, "Nelson" in honor of President Paul Nelson, who retired that year. In 1998 the college was reorganized into three schools, each led by a dean and subdivided into departments: the School of Education, the School of Liberal Arts and Sciences, and the School of Management.
Aquinas College, Grand Rapids, Michigan. 11,946 likes · 433 talking about this · 42,234 were here. Aquinas College inspires students to transform the world.
Aquinas College is perfectly situated to provide a comfortable home within the excitement of Grand Rapids. Our campus is more than just a collection of classrooms — it’s both the inspiration and incubator for our community of scholars and thinkers.
