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      • Businesses can reach new customers through Instagram advertisements. With Instagram ads, you can reach new customers with customizable, trackable advertisements. Target specific demographics, link to your website, and collect valuable user data to inform your other social media marketing campaigns.
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  2. Feb 13, 2023 · To get the most out of Instagram’s extensive ad targeting, creative, and reporting abilities, you can use the Meta Ads Manager to create ad campaigns (remember that Meta owns Instagram). Although it requires a bit more work, our 8-step guide will guide you through the process.

  3. Check out these 12 reasons why Instagram is becoming an increasingly important business platform and how your company can benefit from using the social media site. 1. More people are using Instagram. With 2 billion monthly users, Instagram is extraordinarily popular, especially with younger people.

    • Ever-increasing opportunities. Sure, there are many people on Instagram as we aforementioned, but what can we expect for actual growth? Let’s take the United States as an example.
    • Build a following for your brand. While people go to social networks to connect with their family, friends, or to see what their favorite celebrities’ are up to, millions check out what brands are sharing.
    • Easily create ads. If you’ve used Facebook for your business’s organic and paid growth through ads, then it’s easy to further expand your reach and efforts to their sister platform as they are connected through Facebook Ads Manager.
    • Showcase your brand through Stories. Snapchat may have been the first with ephemeral content, but it’s not the last. Instagram developed its own version after Snapchat declined Facebook’s acquisition offer and quickly surpassed Snapchat’s userbase.
  4. With Instagram ads, businesses can drive awareness and increase its customer base through visuals. Learn how to advertise on Instagram and our ad formats. Boosting posts on the Instagram iOS app is now more expensive to account for Apple service charge.

  5. Sep 27, 2022 · Step 1. Choose your ad objective. Once you create a new campaign, the first step to creating an Instagram ad is to choose your objective. If you choose an objective that doesn’t make sense, like creating a traffic ad for a video or a sales ad for an Instagram placement, Facebook will likely deny your ad.

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