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Check out these 12 reasons why Instagram is becoming an increasingly important business platform and how your company can benefit from using the social media site. 1. More people are using Instagram. With 2 billion monthly users, Instagram is extraordinarily popular, especially with younger people.
Feb 13, 2020 · Here are nine reasons you should use Instagram as a business, no matter what your industry is. 1. Customers Expect It. Customers will search for you on Instagram. They might search for you ...
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- Defining your Instagram marketing goals and purpose on the platform. This might seem like a no-brainer, you need to be able to answer exactly why you want to be on Instagram in the first place.
- Optimizing your Instagram profile for engagement. Here’s some good news: in terms of setting up your profile, Instagram is relatively straightforward.
- Creating content for Instagram that your customers will love. Now let’s get into the nitty-gritty of your Instagram strategy. That is, creating content.
- Publishing your content to Instagram to maximize engagement. Let’s say you have your content ready to publish. Now what? Good question! Simply posting at random isn’t going to do you any good.
- Use a business account. Just in case you skipped over the section above and plan to dive into the rest of the Instagram marketing tips while using a personal account, here’s why you should reconsider.
- Clearly define your goals. All social platforms are tools. But you can’t use those tools effectively unless you know what it is you’re trying to build.
- Know your audience. A little preliminary research can help you figure out who you can best reach when you’re thinking about how to market on Instagram.
- Optimize your profile. In just 150 characters, your Instagram bio needs to make a great first impression, convey your brand personality, and tell people why they should bother following your Instagram account.
Nov 2, 2023 · How to use Instagram for business: 3 steps. Instagram is a visual social media platform with a heavy emphasis on photo and video content. This can seem tough for brands without a visual product. But even B2B businesses and service-based brands can benefit from this network.
Mar 21, 2024 · Table of Contents. How to set up Instagram for business in 4 steps. How to use Instagram for business: 8 strategies. FAQs about using Instagram for business. Is your business still “like”-ing the idea of using Instagram, rather than confidently sliding into the DMs of the platform’s full potential?
Apr 10, 2024 · 1. Reach out to more people: Instagram has over 1.15 billion active users with approximately one billion monthly active users. With that many eyes on the screen, there is no limit to how far a company can go with a good Instagram strategy. 2. Get brand followers: 90% of Instagram users follow at least one business account.