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  1. Shintaro Tsuji. Shintaro Tsuji (辻 信太郎, Tsuji Shintarō) (born December 7, 1927) is a Japanese entrepreneur. Formerly a civil servant, he is the founder and (until 2020) president of Sanrio, a merchandise company known for its characters, including Hello Kitty .

  2. Jun 12, 2020 · 12 June 2020. AFP. Shintaro Tsuji has been at the helm of Sanrio for more than six decades. The founder of the Japanese company that created Hello Kitty has announced he is stepping down as CEO ...

  3. May 30, 2024 · Shintaro Tsuji was inspired by the simple joy of giving and wanted to create a character that could bring happiness to people’s lives. After observing the popularity of cute characters in Japan, he envisioned a cartoon cat with a heart-shaped face, and thus Hello Kitty was born. 2.

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  5. Jun 15, 2020 · Tokyo CNN Business —. The 92-year-old who founded the company that created Hello Kitty is leaving after 60 years and handing control to his grandson. Shintaro Tsuji will retire as Sanrio chief ...

  6. www.forbes.com › profile › shintaro-tsujiShintaro Tsuji - Forbes

    Apr 2, 2014 · #45 Shintaro Tsuji on the 2014 Japan's 50 Richest - Founder of Hello Kitty brand briefly became a paper billionaire when his company Sanrio's stock doubled. Subscribe To Newsletters.

  7. Jun 26, 2020 · Shintaro Tsuji, CEO of Sanrio, will step down on July 1 and hand over the reins of the Japanese company that created global mega-star character Hello Kitty to his grandson.

  8. Dec 7, 2017 · It all began in Japan in the early 1960s when rubber-sandal vendor Shintaro Tsuji noticed the shoes painted with tiny flowers sold more quickly, so he hired cartoonists to design colourful motifs ...

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