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  1. Aug 2, 2019 · Learn what demographics are and why they're important for your business. See 15 examples of demographic questions to ask in your next customer survey and how to use them to create buyer personas.

  2. Oct 18, 2023 · Demographics is the practice of identifying groups of people based on information about their identity. Psychographics is often more helpful to marketers but more difficult to target. For example, a shampoo product might target customers who want to minimize their impact on the environment.

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  4. Feb 26, 2024 · Demographics are statistics that describe populations and their characteristics, such as age, race, income, and education. Learn how demographics are collected, analyzed, and used for business, government, and research purposes.

  5. Jul 13, 2020 · Demographics is the analysis of the characteristics of populations and subsets of populations, such as age, race, and gender. Learn how demographics are used by businesses to develop marketing strategies and advertising campaigns and for responding to changes in consumer demand.

    • Robert Longley
  6. Demographics are statistical data that researchers use to study groups of humans. A demographic refers to distinct characteristics of a population. Researchers use demographic analysis to analyze whole societies or just groups of people. Some examples of demographics are age, sex, education, nationality, ethnicity, or religion, to name a few.

  7. Demographics are the characteristics of a large population over a specific time interval, such as age, race, gender, etc. Learn more about demographics and see examples from Britannica's articles on population, fertility, and health.

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