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Jan 20, 2017 · Teaching notes accompany case studies with suggested learning objectives, classroom methods and potential assignment questions. They support dynamic classroom discussion to help develop student's analytical skills.
- Robert F. Bruner, Philippe Demigne, Jean-Christophe Donek, Bertrand George, Michael Levy
- 2017
Grand Metropolitan PLC is the world’s largest wine and spirits seller. It mainly operated in London, USA. In 1991, it beats market expectation with a 4.8% increase in pretax profits, and the company Chairman stated that company’s goal “to constantly improve on”.
Harvard Business School Case 191-080, October 1990. (Revised February 1992.) Find it at Harvard. Harvard Business School. Soldiers Field. Boston, MA 02163. → Map & Directions. → More Contact Information.
Grand Metropolitan Plc is a large British conglomerate with core businesses in food, drinks, and retailing. It has historically grown through acquisitions. The company faces two problems - its PE ratio is lower than peers and takeover rumors are circulating.
This case study presents a detailed strategic analysis of Grand Metropolitan PLC. The case analysis covers key managerial and strategic issues that Grand Metropolitan PLC is currently facing due to challenging internal and external environments.
1. Innovation. The Grand Metropolitan PLC has a high focus on innovation. The Grand Metropolitan PLC makes use of its strong facilities and trained employees, as well as structured NPD processes to gain first mover advantage in the market through innovation (Kim, 2002). 2. Research and development.
Grand Metropolitan plc was a leisure, manufacturing and property conglomerate headquartered in England. The company was listed on the London Stock Exchange and was a constituent of the FTSE 100 Index until it merged with Guinness plc to form Diageo in 1997.
