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The Mr. America contest is a bodybuilding competition started by the Amateur Athletic Union (AAU). It was first held on July 4, 1939, and the winner was named "America's Best Built Man". In 1940 this was changed to what is now known as the Mr. America contest. In the mid-1940s, Joe and Ben Weider started the IFBB as an alternative to the AAU. They held their opposing contest, the IFBB Mr. America,... Wikipedia