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  1. An over-the-top media service (OTT) is a streaming media service offered directly to viewers via the Internet. OTT bypasses cable, broadcast, and satellite television platforms, the companies that traditionally act as controllers or distributors of such content. Most of these services are owned by a major film studio.

  2. OTT services are typically accessed via television sets with integrated Smart TV platforms, streaming devices such as Amazon Fire TV and Roku, video game consoles, websites on personal computers, apps on smartphones and tablets.

  3. Feb 12, 2024 · Find the best OTT platforms in India and explore feature-rich OTT apps, including Netflix and Amazon Prime and more for captivating content binge. Find out which OTT platform and apps dominate the entertainment scene in India.

    • Uscreen. Best for: Scaling your membership business. Cost effective, all-in-one pricing model. Easy to set up and operate branded OTT apps.
    • Muvi. Best for: Media and video production houses. Robust customization features. Audio streaming services. Simple ads monetization. Muvi is known as one of the highly customizable OTT platforms for enterprise brands.
    • Wowza. Best for: Event producers and technical entrepreneurs. Most developer friendly. Full-featured, 30-day free trial. Support for wide range of live events.
    • Setplex. Best for: Tech-focused brands. Numerous broadcasting channels. Versatile monetization methods. Complete suite of streaming features.
  4. Apr 7, 2022 · 1. Netflix is one of the most popular OTT streaming platforms. It offers large libraries of content for different countries. Netflix creates content, furthermore, it shows content from other production companies. The company provides a range of pricing plans.

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  6. There are currently about 57 providers of over-the-top media services (OTT) in India, which distribute streaming media or video on demand over the Internet. History and growth. The first dependent Indian OTT platform was BIGFlix, launched by Reliance Entertainment in 2008. [1] .

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