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  1. Every marketer’s must-have tool. Our marketing calendar gives you increased visibility into your email schedule, making it easier for your team to work together and adjust your strategy on the fly. And you can preview a mailing, reschedule it, or edit it’s send details — from name, from address, and subject line — right from your home ...

    • Not All Emails Belong on Your Email Marketing Calendar
    • Why Predictability Is Important
    • Deciding on Email Cadence
    • Email Marketing Calendar Template: Tips
    • What Are Leading Brands Up to?
    • MailCharts Is Made For Calendar Building
    • Let’s Review

    Before you begin building your email marketing calendar, let’s distinguish the emails that belong on it from those that don’t. When someone subscribes to your newsletter, for example, that action might trigger a “Thank you” email your email service provider (ESP) sends automatically. Likewise, your ESP might send a three-email drip campaign you’ve ...

    When you create your email marketing plan, it’s important to make sure you send emails to your list regularly. That means: at a steady cadence. This could be once a week, once every other week, once a month, or as frequently (or infrequently) as you and your marketing team decide. Predictability is important for two reasons. It streamlines the task...

    Email cadence is the combination of how often you email, which day of the week, and what time of the day. It should be outlined in your email marketing strategy and represented in your email calendar. Just as one size does not fit all for a brand’s marketing calendar, the same applies to cadence. When and how often you mail will affect your critica...

    Templates are mostly used to create different versions of the same type of thing. Think about email templates, content briefing templates, and landing page templates. While you’ll want all of your email marketing campaigns to be visible on one calendar, it’s still a good idea to start from a template. Having a clean template means you’ll always bui...

    Chances are leading brands are mailing to your subscribers, too. There’s no shortage of broadcast emails landing in inboxes every day and you want to make sure you stand out so your marketing efforts don’t go to waste. One of the ways you can do that is by knowing exactly what leading brands and your competitors are up to. Study their email schedul...

    MailCharts offers a wide-ranging view of the marketing calendars of thousands of ecommerce brands. Let’s imagine your company is a startup that makes athletic shoes. You’d probably like your email marketing calendar to take into account what Skechers or Nike or New Balance is doing. Turn to our Calendar View. You can see what Skechers was up to in ...

    1. Build a marketing calendar. It’s your first step to successful email marketing. If you’re ready to plan ahead, take advantage of fast-changing marketing opportunities, prevent holidays from sneaking up on you and gain greater control over your goals, building a marketing calendar is the right way to start. 2. Leave triggered or drip emails off y...

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  3. All the tools you need to master email marketing. Emma makes it easier than ever for your team to drive conversions and revenue with email. Get a Demo. Email marketing templates make it easy to send personalized email campaigns. Over 100 mobile-ready email marketing templates for your business.

  4. If you don’t know where to start, we suggest reviewing these popular email design trends and applying them to your 2020 email templates: Interactive email templates. Email templates that include integrated polls and surveys. Email templates that include animations. Adding negative space in email templates. Ready to take 2020 by storm?

  5. Custom templates. You can save any drag and drop campaign that you create as a template to use in the future. To do this, simply open that campaign in the drag and drop editor, click on the dropdown arrow next to the Save button, and choose Save as template from the list. From then on, you will see this template in the My templates section of ...

  6. Email Marketing Calendar Template. Download in desired format: Excel. PDF. In the digital age, email marketing remains a vital strategy for businesses and marketers. Our Email Marketing Calendar Template is a specialized Excel tool designed to plan, organize, and track all aspects of an email marketing campaign.

  7. Jan 21, 2021 · In short, it serves to guide your schedule. Also, you may have different lists of subscribers to receive your messages, which implies the creation of segmented goals. 3. Make a note of all the commemorative dates. With the two previous items solved, it’s time to create your email marketing calendar.