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Jan 19, 2010 · (Reuters) - Kraft Foods agrees a deal to buy Cadbury on Tuesday for around 11.9 billion pounds ($19.55 billion) by increasing its overall bid and offering more cash in an offer that was...
Feb 2, 2010 · BusinessLive. Almost two centuries as an independent company came to an end when Cadbury shareholders voted to accept Kraft Foods’ takeover offer. The US rival finally won its five-month battle for control of the Birmingham-based company after confirming that more than two-thirds of shareholders backed its offer.
- Businesslive
In 2009, not 2019, Kraft Foods launched a hostile takeover bid for Cadbury, an acquisition attempt made without the support of the target company's management. Cadbury, not actively seeking a sale, resisted Kraft's initial offer of 745 pence per share, which it considered undervalued.
- Mars/Wrigley’S
- Hershey's
- Nestle
Mars is a recognizable name, but as a private company, it hasn't been one investors can get behind. In 2018, Mars had a market share of 30% in the United States for the chocolate market.Some of its best-known brands are M&M's, Snickers, Starburst, Twix and Skittles. Mars was the seventh-largest private company in America in 2020, with sales of $37 ...
In 2018, Hershey's had a market share of 43% in the U.S. for the chocolate industry.The company has many well-known brands in the U.S., including Hershey's, Reese's, Jolly Rancher, and Twizzlers. As of 2019, Hershey's still gets approximately 89% of its annual revenue from the North America market. The case of Hershey's and Cadbury being rivals too...
Nestle is the largest food company in the world, covering many different subsectors of the market. The company's chocolate market is one of its smallest, but it was good enough for a 7% market share in the U.S. in 2018.Nestle has grown through many acquisitions that have given it control of brands that include KitKat, Smarties, and Gerber baby food...
- Chris Katje
Feb 3, 2010 · Feb 3, 2010. Cadbury PLC shareholders have approved Kraft Foods Inc.'s roughly $19.5 billion offer to acquire the British candy maker — the final step in creating the global food giant. The focus now shifts to how Kraft will combine the companies and prove it was worth the often-bitter fight.
Feb 2, 2010 · Holders of 71.73 percent of Cadbury's outstanding shares have already accepted Kraft Foods' Final Offer - as recommended by the Cadbury board. As such, all of the conditions of the recommended Final Offer for Cadbury have been satisfied or waived, allowing Cadbury to become part of Kraft Foods.
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