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1. • Exceptional by design

     • And today, Buick introduces a new tagline, brand campaign and ethos to usher the historic brand into the future: Exceptional by design. Exceptional by design is inspired by Buick’s attention to detail, reflecting the sculptural form and aesthetic philosophy of the Buick brand and product.
     media.buick.com › media › us

     The Next Era of Buick is ‘Exceptional by design’

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   What makes a Buick exceptional by design?

   • Exceptional by design is inspired by Buick’s attention to detail, reflecting the sculptural form and aesthetic philosophy of the Buick brand and product. Buick is in the midst of an evolution, launching a beautiful new vehicle portfolio, while becoming the fastest growing mainstream brand in the industry in 2023.

   The Next Era of Buick is ‘Exceptional by design’

   media.buick.com/media/us/en/buick/news.detail.html/content/Pages/news/us/en/2024/feb/0227-buick.html

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   Is Buick a concept car?

   • Today Buick is in a new era, in design, marketing and overall ethos. It did keep one thing it was famous for: concept cars. These vehicles that begin life as artistic design experiments on raised, rotating display stands at auto shows around the world, sometimes change the way a brand creates its cars.

   Buick Enters a New Era of Design and Inexpensive, Premium SUVs

   www.newsweek.com/buick-enters-new-era-design-inexpensive-premium-suvs-1814084

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   Why is Buick so important to General Motors?

   • From a historical perspective, it would be hard to overstate the importance of Buick to General Motors. The car brand, which will celebrate its 125th anniversary next year, was one of the first car companies purchased by the wealthy carriage company owner William Durant back in 1908 to form General Motors.

   Buick, GM’s low-key semi-luxury brand, is suddenly hot

   www.cnn.com/2024/04/25/cars/buick-gm-luxury-brand-gmc-auto/index.html

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   What's new with Buick EV 1?

   • DETROIT — It started with a fresh take on Buick’s recognizable tri-shield badge. Then, a new design language inspired by the Wildcat EV 1 concept that will eventually flow through the entire product portfolio. And today, Buick introduces a new tagline, brand campaign and ethos to usher the historic brand into the future: Exceptional by design.

   The Next Era of Buick is ‘Exceptional by design’

   media.buick.com/media/us/en/buick/news.detail.html/content/Pages/news/us/en/2024/feb/0227-buick.html

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3. media.buick.com › media › usThe Next Era of Buick is ‘Exceptional by design’

   media.buick.com › media › us

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   Feb 27, 2024 · The 2024 Buick Envision and 2025 Buick Enclave will be the next two vehicles to adopt Buick’s new design language, both of which will launch later this year. With these latest introductions, Buick will have an entirely refreshed portfolio.

4. www.newsweek.com › buick-enters-new-era-designBuick Enters a New Era of Design and Inexpensive, Premium ...

   www.newsweek.com › buick-enters-new-era-design

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   Jul 20, 2023 · Published Jul 20, 2023 at 6:00 AM EDT. By Jake Lingeman. Managing Editor. Buick holds a lot of firsts in the automotive hall of records. It was one of the first car companies, producing its first ...

   • Author: Jake Lingeman

   • Video Duration: 59 sec

5. media.buick.com › media › usBuick Ends 2023 as the Fastest Growing Mainstream Brand in ...

   media.buick.com › media › us

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   Jan 22, 2024 · Video. Following a stellar 2023, today Buick is continuing its momentum into 2024 with a sneak peek at the next-generation Enclave SUV. Headlined by Buick’s signature sophisticated design language — all inspired by the Wildcat EV1 concept — the Enclave is set to turn heads and continue Buick’s momentous year.

6. gmauthority.com › blog › 2024Here’s How The New Buick Design Language Was Born: Exclusive

   gmauthority.com › blog › 2024

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   Mar 6, 2024 · 27. by Jonathan Lopez. — Mar 6, 2024. Sponsored Links. Loaded 0% Like the rest of the GM brand lineup, Buick is making the transition to all-electric vehicles, and as one might expect, that...

7. www.buick.com › exceptional-by-designExceptional by Design | Buick Brand and Product | Buick

   www.buick.com › exceptional-by-design

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   Ushering in a new era, “Exceptional by design” embodies our new design language. With a bold face, innovative proportions, and beautifully sculpted surfaces, our vehicle forms are derived organically, inspired by nature, and possessing a timelessness that is pleasing to the eye.

8. www.cnn.com › 2024/04/25 › carsBuick, GM’s low-key semi-luxury brand, is suddenly hot - CNN

   www.cnn.com › 2024/04/25 › cars

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   Apr 25, 2024 · 5 minute read. Published 8:00 AM EDT, Thu April 25, 2024. Link Copied! The inexpensive 2024 Buick Envista is leading a sales resurgance for the brand. Buick/General Motors. CNN — In its earliest...

9. media.gm.com › media › us2024 Buick Envision First Look

   media.gm.com › media › us

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   Jun 13, 2023 · The new Envision is the third of five new vehicles Buick is debuting through 2024, continuing the brand’s momentum that has seen it become the fastest-growing mainstream brand in the U.S., with sales up 76.4% through May 2023. The current Envision is delivering record retail sales over the first half of 2023 and is on track to have its best ...