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  1. www.pcgamer.com › xbox-game-studios-rebrandingXbox Game Studios rebranding signals big changes for ...

    Feb 5, 2019 · Microsoft is expected to discuss this at the Game Developer's Conference in March, where it will reveal a new cross-platform development platform that will extend Xbox Live support to Android...

    • Andy Chalk

  2. www.purexbox.com › features › reaction-xboxs-pushXbox's Push Towards 'Microsoft Gaming' Looks More Drastic ...

    May 7, 2024 · 'Microsoft Gaming' looks like the end goal nowadays, with Xbox as a brand feeling like it's taking a bit of a back seat to the 'bigger picture' over at Microsoft. But, what does that really mean? And should we be bothered if Microsoft Gaming becomes the new 'Xbox'?

    • Staff Writer

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  4. screenrant.com › microsoft-studios-rebranded-xboxMicrosoft Studios Re-branded As Xbox Game Studios

    Feb 7, 2019 · By Rob Keyes. Published Feb 7, 2019. As the Xbox division plans to expand services to PC, mobile, and even the Switch, Microsoft Studios gets rebranded as Xbox Game Studios. Matt Booty, Corporate Vice President of Xbox Game Studios, announced this week a significant rebranding of Microsoft's gaming division.

    • Editorial, Brand, And PR Director

  5. www.theverge.com › 24073286 › xbox-consoleThe future of Xbox: all the news on Microsoft’s strategy shift

    Feb 15, 2024 · Highlights. Read Phil Spencer’s Microsoft memo on ‘Xbox everywhere’. Microsoft is slowly building to a future where ‘every screen is an Xbox’. Microsoft’s gaming chief on Xbox games coming to...

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  7. www.windowscentral.com › microsoft-studios-reMicrosoft Studios rebranded to Xbox Game Studios | Windows ...

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    News

    We didn't expect that at all.

    Over the past few years, the Xbox brand has become more than just a name to describe a console. It's prevalent on PC and on mobile devices. There are even reports that Microsoft is going to bring Xbox Live and Xbox Achievements to platforms like the Nintendo Switch. It seems that the higher-ups are the company are aware of this shift so they want Microsoft Studios to reflect that. During the Inside Xbox show, Matt Booty said that Microsoft Studios was being rebranded.

    Booty, the Corporate Vice President of Xbox Game Studios — formerly Microsoft Studios — said the following to gamers everywhere.

    It's great to see that Microsoft is expanding the brand to encompass all of its gaming ambitions. Considering that experiences like Hellblade: Senua's Sacrifice, The Outer Worlds, and Minecraft are available on other platforms, the name change is also a great promotional tool.

    What do you think about Xbox Game Studios? Is it more in line with the image the company wants to portray? Let us know.

    See full list on windowscentral.com

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    • Asher Madan

  8. www.rockpapershotgun.com › microsoft-studiosMicrosoft Studios rebranded Xbox Game Studios, still making ...

    Feb 6, 2019 · Microsoft yesterday announced that Xbox Game Studios is the new name for their game-making division formerly known as Microsoft Studios (formerly known as Microsoft Game Studios (fka Microsoft Games)).

  9. www.gamesindustry.biz › microsoft-studios-rebrandsMicrosoft Studios rebrands to Xbox Game Studios ...

    Feb 5, 2019 · The move is largely a rebrand and does not change the position of the 13 studios that comprise what is now called Xbox Game Studios: 343 Industries, The Coalition, Compulsion Games,...