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Jun 10, 2023 · When Roger Enrico was the CEO and chairman of PepsiCo, he averaged a salary of around a million dollars, excluding bonuses. In 1998, he received $900,000 with a $1.8 million bonus and famously gave up his salary to be used for scholarships provided by PepsiCo. Enrico revealed that he asked the board to use his paycheck “to benefit front-line ...
Jun 2, 2016 · Roger Enrico, who as chief executive of PepsiCo from 1996 to 2001 used a sponsorship deal with Michael Jackson to nearly pull even in the marketplace with Coca-Cola, died June 1 in the Cayman Islands.
Jun 3, 2016 · “Roger Enrico was, quite simply, one of the most creative marketers of his or any generation. He was a risk-taker, never afraid to challenge the status quo," PepsiCo CEO Indra Nooyi said in a ...
Jun 3, 2016 · "Roger Enrico was, quite simply, one of the most creative marketers of his or any generation," said Indra Nooyi, PepsiCo's current chairman and CEO, in an email statement. "He was a risk-taker ...
Jun 2, 2016 · 5:29 PM on Jun 2, 2016 CDT. LISTEN. Roger A. Enrico, internationally respected for his marketing genius and highly regarded as a Dallas civic leader, has died. The 71-year-old former PepsiCo chief ...
Jun 10, 2023 · Roger Enrico was born in Chisholm, Minnesota, on November 11, 1944. His father worked as a foreman at an iron-ore processing plant. When Enrico was a teenager, he washed bottles and affixed labels at a bottling plant and sold pots and pans door to door.
PepsiCo1996–2001. Enrico helped to transform PepsiCo through a number of major initiatives including the spin-off of its fast food restaurant chains (Tricon), the acquisition of Tropicana, and the initial public offering of its bottling business. Through these efforts, Enrico repositioned PepsiCo as a diversified player in the snack and ...
