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      • A preference is a technical term in psychology, economics and philosophy usually used in relation to choosing between alternatives. For example, someone prefers A over B if they would rather choose A than B. Preference can also be used in insolvency terms.
      en.wikipedia.org/wiki/Preference
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  2. Preference (economics) - Wikipedia

    en.wikipedia.org/wiki/Preference_(economics)

    In economics and other social sciences, preference is the order that a person (an agent) gives to alternatives based on their relative utility, a process which results in an optimal " choice " (whether real or theoretical). Instead of the prices of goods, personal income, or availability of goods, the character of the preferences is determined ...

  3. Preference - Wikipedia

    en.wikipedia.org/wiki/Preference

    Consequently, preference can be affected by a person's surroundings and upbringing in terms of geographical location, cultural background, religious beliefs, and education. These factors are found to affect preference as repeated exposure to a certain idea or concept correlates with a positive preference. Economics

  4. Preference falsification - Wikipedia

    en.wikipedia.org/wiki/Preference_falsification

    Preference falsification is the act of communicating a preference that differs from one's true preference.The public frequently convey, especially to researchers or pollsters, preferences that differ from what they truly want, often because they believe the conveyed preference is more acceptable socially.

  5. Preference utilitarianism - Wikipedia

    en.wikipedia.org/wiki/Preference_utilitarianism

    Preference utilitarianism (also known as preferentialism) is a form of utilitarianism in contemporary philosophy. It is distinct from original utilitarianism in that it values actions that fulfill the greatest amount of personal interests , as opposed to actions that generate the greatest amount of pleasure .

  6. What Is Scale of Preference in Economics? | Reference.com

    www.reference.com/world-view/scale-preference...

    The concept of scale of preference goes well beyond just making a personal budget. It is also used for businesses and in world economics. If you own a business and there is a demand ― need and want ― for your goods, you can use a scale of preference to compare the scarcity of resources ― lack of resources ― against the demand for your ...

  7. Preference | Definition of Preference at Dictionary.com

    www.dictionary.com/browse/preference

    Preference definition, the act of preferring. See more.

  8. Experimental economics - Wikipedia

    en.wikipedia.org/wiki/Experimental_economics

    Experimental economics is the application of experimental methods to study economic questions. Data collected in experiments are used to estimate effect size, test the validity of economic theories, and illuminate market mechanisms.

  9. Consumer Preferences & Choice in Economics - Video & Lesson ...

    study.com/academy/lesson/consumer-preferences...

    Consumer preference is defined as a set of assumptions that focus on consumer choices that result in different alternatives such as happiness, satisfaction, or utility. The entire consumer ...

  10. What is Preferences? Definition of Preferences, Preferences ...

    economictimes.indiatimes.com/definition/preferences

    Preferences refer to certain characteristics any consumer wants to have in a good or service to make it preferable to him. This could be the level of happiness, degree of satisfaction, utility from the product, etc. Description: Preferences are the main factors that influence consumer demand. Economists study preferences to perceive the demand ...

  11. Liquidity preference - Wikipedia

    en.wikipedia.org/wiki/Liquidity_preference

    In macroeconomic theory, liquidity preference is the demand for money, considered as liquidity.The concept was first developed by John Maynard Keynes in his book The General Theory of Employment, Interest and Money (1936) to explain determination of the interest rate by the supply and demand for money.