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  1. Pink (Victoria's Secret) Pink (stylized PINK) is a lingerie and apparel line by Victoria's Secret, a former subsidiary of L Brands, targeting younger women than their main line. The target demographic skews younger from teenage girls (13-18) to young adult women through their mid-twenties (18-25). [1] PINK had a regular segment featuring their ...

    • October 16, 2002; 20 years ago
    • Apparel
    • Reynoldsburg, Ohio, United States
    • Subsidiary
  2. Jun 2, 2021 · Victoria's Secret was designed for men to shop for women. When Roy Raymond took a trip to a lingerie store to buy a gift for his wife in the 1970s, he was very uncomfortable indeed. That uncomfortable feeling and the guilt that other men likely felt inspired him to create a lingerie store where men would feel as comfortable shopping as women.

    • Hope Campbell
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  4. Dec 8, 2015 · Fun fact, she's only 20 years old! [Photo: Instagram] The first stand alone Victoria's Secret Pink store opened in Canada in 2009. [Photo: Instagram] Victoria's Secret Pink almost didn't happen. Initially, the CEO at the time ( Sharen Jester Turney) of Victoria's Secret didn't like the idea of the brand because she didn't get it.

  5. In 2015, current Victoria’s Secret Angel Elsa Hosk touched on the importance of being cast to model for Victoria’s Secret after having featured in Pink campaigns for a total of three years.

  6. Today, Victoria’s Secret PINK stands as a top lifestyle brand targeting college girls, but seven years ago, PINK was the little cousin of Victoria’s Secret—a new sub-brand that was being ...

  7. Victoria’s Secret & Co. (NYSE: VSCO) is a specialty retailer of modern, fashion-inspired collections including signature bras, panties, lingerie, casual sleepwear, athleisure and swim, as well as award-winning prestige fragrances and body care. VS&Co is comprised of market leading brands, Victoria’s Secret and Victoria’s Secret PINK, that ...

  8. Mar 3, 2023 · Victoria’s Secret’s Evolution Continues, Pink Apparel Getting Refresh. The firm’s first full year as a stand-alone company was a whirlwind of change and more is on the way.

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