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Subaru (スバル, / ˈ s uː b ə r uː / or / s ʊ ˈ b ɑːr uː /; Japanese pronunciation: [ˈsɯbaɾɯ]) is the automobile manufacturing division of Japanese transportation conglomerate Subaru Corporation (formerly known as Fuji Heavy Industries), the twenty-first largest automaker by production worldwide in 2017.
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For 50 years, six stars have illuminated every Subaru to roll off the line. Take a spin through the years and discover how this celestial body has inspired us at Subaru to strive for greatness in all we do, from our vehicles to important company milestones to our award-winning brand advertising.
- joe.lorio@hearst.com
- Deputy Editor, Reviews And Features
- 1968: 360. Imported by Malcolm Bricklin—he later of Yugo fame, and designer of his own similarly unsuccessful Canada-built sports car —Subaru enters the U.S. market with this Japanese kei car.
- 1970: FF-1. The little-known follow-up to the 360 is closer in size to competing subcompacts, and it is offered as a coupe or a sedan. It’s also the first Subaru with a boxer engine (horizontally opposed cylinders) and front-wheel drive.
- 1973: DL and GL. Subaru’s newest subcompact arrives just in time for the first gas crisis. Good timing aside, the car is far from conventional. Like the FF-1, the DL/GL lineup is powered by a horizontally opposed four-cylinder driving the front wheels (then still a novelty).
- 1975: 4x4 Wagon. With the option of part-time four-wheel drive for the DL/GL station wagon, Subaru’s brand-defining moment arrives, although the company probably didn’t realize it at the time.
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The Subaru Impreza (Japanese: スバル・インプレッサ, Hepburn: Subaru Inpuressa) is a compact car that has been manufactured by the Japanese automaker Subaru since 1992. It was introduced as a replacement for the Leone , with the predecessor's EA series engines replaced by the new EJ series .
Subaru Corporation (株式会社 SUBARU スバル, Kabushiki-gaisha Subaru), formerly Fuji Heavy Industries, Ltd. (富士重工業株式会社, Fuji Jūkōgyō Kabushiki gaisha), is a Japanese multinational corporation and conglomerate primarily involved in both terrestrial and aerospace transportation manufacturing.
