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Mar 17, 2020 · Abarth Scorpion Logo (black) 1920x1080 HD png. The fierce creature—the focus of the logo—represents the astrological animal of founder Karl Alberto Abarth, who was born on November 15, 1908, under the Scorpio zodiac sign. According to rumors, he chose it because it was an ugly creature that wasn’t likely to be imitated in other logos.
- 1949
- Turin, Italy
- Carlo Abarth
- FCA Italy
Learn how the Scorpion, the main symbol of Abarth, represents performance, passion, craftsmanship, technology and adrenaline. Discover the exclusive series of animated logos and the amazing world of Abarth.
Abarth & C. S.p.A. ( pronounced [ˈaːbart]) is an Italian racing- and road-car maker and performance division founded by Italo-Austrian Carlo Abarth in 1949. [3] Abarth & C. S.p.A. is owned by Stellantis through its Italian subsidiary. Its logo is a shield with a stylized scorpion on a yellow and red background.
Mar 22, 2016 · Learn the hidden meaning of the Abarth logo, a stylized scorpion on a yellow-and-red shield with a lightning bolt. The logo reflects the founder's zodiac sign, motorsports passion, and Italian identity.
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May 15, 2024 · The Abarth logo, with its striking scorpion emblem, perfectly encapsulates the brand’s identity—aggressive, powerful, and passionate. From its founding by Carlo Abarth in 1949 to its modern resurgence under the Fiat Group, Abarth has consistently pushed the boundaries of performance and design.