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Meta Platforms United States: 2004 3.070 billion: 2.11 billion daily active users: 2 YouTube: Alphabet Inc. United States: 2005 2.504 billion: 3 WhatsApp: Meta Platforms United States: 2009 2 billion: Had 1 billion daily active users when it had 1.3 billion monthly active users [citation needed] 4 Instagram: Meta Platforms United States: 2010
- Facebook — 3.05 billion MAUs. Facebook is the largest social networking site, with over 3 billion people using it monthly, according to Statista. This means roughly 37 percent of the world’s population are Facebook users.
- WhatsApp — 2.78 billion MAUs. WhatsApp is a messaging app used by people in over 180 countries, boasting an estimated 2.78 active users, according to Statista.
- YouTube — 2.49 billion MAUs. YouTube is a video-sharing platform where users watch a billion hours of videos daily. Besides being the second largest social media app, YouTube is often called the second largest search engine after Google, its parent company.
- Instagram — 2.04 billion MAUs. As a visual social networking platform, Instagram is the place for showcasing your products or services with photos or videos.
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- Facebook. Headquarters: Menlo Park, CA. Launched: 2004. Monthly Active Users: 3 billion. Founders: Mark Zuckerberg, Eduardo Saverin, Andrew McCollum, Dustin Moskovitz, Chris Hughes.
- YouTube. Launched: 2005. Headquarters: San Bruno, California. Monthly Active Users: 2.5 billion. Revenue: $29.24 billion (2022). Founders: Jawed Karim, Steve Chen, Chad Hurley.
- Instagram. Headquarters: Menlo Park, CA. Launched: 2010. Monthly Active Users: 2 billion. Founders: Kevin Systrom, Mike Krieger. Revenue: Instagram-specific revenue not known.
- TikTok. Launched: 2016. Headquarters: Culver City, California. Monthly Active Users: 1.2 billion. Founders: ByteDance Ltd, Zhang Yiming, Toutiao. Revenue: Unknown.
- Facebook. Facebook is the largest social media platform in the world. But just because more than 90% of its daily active social media users live outside North America doesn’t mean this social platform isn’t popular in the U.S.
- YouTube. When it comes to social networking sites, YouTube dominates video content sharing. This massive video-sharing platform lets users post, comment on, and upvote or downvote music videos, TV shows, vlogs, educational content, live streams, movie trailers, and more.
- WhatsApp. In a crowded messaging app market (QQ, Telegram, Snapchat, etc.) WhatsApp stands as the most popular, with more monthly active social media users than Facebook Messenger (both are owned by Facebook).
- Facebook Messenger. Messenger, originally Facebook Chat, is a standalone messaging app and platform. No Facebook account is necessary to use this social networking site to communicate via text messages, voice, or video chat.
Dec 18, 2023 · Learn about the most popular social media platforms in terms of monthly active users, such as Facebook, YouTube, and WhatsApp. Find out how to use them for your business with tips and tools from Semrush.
Jan 31, 2024 · Learn about the demographics, adoption and usage of social media platforms in the U.S. from 2012 to 2023. Compare YouTube, Facebook, Instagram and other sites or apps by age, gender, race, education and more.
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Nov 21, 2023 · Learn about the most popular and diverse social media platforms in 2023, from Facebook and Instagram to TikTok and Reddit. Find out their features, benefits, and drawbacks for different users and purposes.
