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  1. Side platform. A side platform (also known as a marginal platform [1] or a single-face platform) is a platform positioned to the side of one or more railway tracks or guideways at a railway station, tram stop, or transitway. [2] A station having dual side platforms, one for each direction of travel, is the basic design used for double-track ...

  2. Platform 1 is a "bay" platform, while platforms 2, 3 and 4 are "through" platforms. The platform accommodating 3 and 4 is an "island" platform. Platform types include the bay platform, side platform (also called through platform), split platform and island platform. A bay platform is one at which the track terminates, i.e. a dead-end or siding ...

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  4. A supply-side platform ( SSP) or sell-side platform is a technology platform to enable web publishers and digital out-of-home (DOOH) media owners to manage their advertising inventory, fill it with ads, and receive revenue. [1] Many of the larger web publishers of the world use a supply-side platform to automate and optimize the selling of ...

  5. Apr 3, 2024 · Side platform. A side platform (also known as a marginal platform [1] or a single-face platform) is a platform positioned to the side of one or more railway tracks or guideways at a railway station, tram stop, or transitway. [2] A station having dual side platforms, one for each direction of travel, is the basic design used for double-track ...

  6. Here’s how it typically works: Integration with Ad Exchanges: A DSP connects to various ad exchanges and supply-side platforms (SSPs) to access a wide range of available digital ad inventory from websites, apps, and other digital platforms. Advertiser Campaign Setup: Advertisers set up their campaigns within the DSP, defining budget ...

  7. Aug 6, 2020 · A supply-side platform is a gateway into the programmatic ecosystem that enables automatic auctions for the ad inventory and connects publishers to multiple ad exchanges, demand-side platforms (DSPs), and networks at once. The SSP’s main goal is to optimize yield for publishers and ensure the most profitable placements with timely reporting ...

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