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2 days ago · Quick Summary. Creating an Instagram content calendar involves defining your goals, understanding your audience, and planning your content themes, formats, topics, and posting times. Use a spreadsheet or tool to plan, create, and schedule your Instagram posts and track their performance with Instagram Insights or a third-party tool.
- Set your tangible goals. To ensure your social media posts bear the fruits you expect, identify your core goals before diving into content creation. When you have clear goals, creating a timeline makes it easier to plan ahead and align your content with your business objectives.
- Run an audit on your Instagram account. If you already have an Instagram account, analyze it and study the scene. An audit helps determine the weak spots in your social media presence and decide what you can improve in your upcoming posts.
- Choose the platform for your Instagram content calendar. Now, it’s time to think of how to make your detailed content calendar efficient, intuitive, and engaging to use.
- Establish your Instagram content pillars. Content pillars help you create relevant content that aligns with your brand, goals, and audience. It’s the proven foundation that you can return to in search of new Instagram post ideas.
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Mar 5, 2024 · If you want to get maximum views on Instagram, you need to effectively use different types of content formats and community engagement corners that the platform provides you. We will cover all of them below in our 10 tried and tested ways to lift your view count.
- Determine Your Social Media Strategy. If you don’t know your overall strategy for social media, you’re going to be lost as you create your Instagram content calendar.
- Run An Instagram Audit. If you’ve been posting on Instagram for any length of time, you’ll want to do an Instagram audit before you start making your Instagram content calendar.
- Content Storage. Believe it or not, creating a process for content storage is one of the best things you can do as you create your Instagram content calendar.
- Choose An Instagram Content Calendar Template. We’re almost ready to start planning your content, but first it’s time to set you up for success. There are many different Instagram content calendar templates that exist and work management tools that you can use for this purpose, but we’re going to evaluate five of the most popular so you don’t have to do so.
- Determine Your Post Strategy & Content Themes. What is the easiest way to overcome Insta-block? A plan. When you have themes aka content buckets for your posts, it’s easier to come up with ideas and kick overwhelm to the curb.
- Figure Out Your Posting Volume. “How often should I post on Instagram?” If that question keeps you up at night, you’re not alone. Posting frequency is something I see so many business owners stress about, so I’ve put together some data from Later and advice from the Head of Instagram, Adam Mosseri.
- Find Your Best Days and Times to Post. Raise your hand if you remember waking up at 3 am to publish a post and join engagement pod threads to one-up the Instagram algorithm.
- Fill in Your Instagram Content Calendar. You’ve done all the hard work. Your calendar topics are done, you’ve committed to a posting strategy, and now it’s time to start planning, creating, and scheduling your Instagram content.
May 9, 2024 · Once you schedule posts, Planable’s content calendar gives you different views to see what’s coming, spot inconsistencies, and optimize your content plan. What’s more, you can track content performance and generate analytics reports — all from a unified dashboard.
Oct 11, 2021 · Creating a content calendar for all of your Instagram posts helps you determine what content you need, especially if you’re running specific marketing campaigns. Planning also gives you and your team more time to create quality assets and get them approved.
