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Feb 14, 2024 · Learn how to keep pipeline full, build a loyal customer base, and approach every new opportunity with Secrets of a Master Closer. We asked our Sales team what books they read to sharpen their skills, and, holy cow, did they deliver. Our team shared 15 amazing books.
Whether you are a sales executive planning for a career in sales management, a first-time sales manager, or a seasoned sales VP, these books will offer you the wisdom and perspective you and your sales team need to succeed. This list is presented alphabetically by author, with no ranking implied.
May 30, 2024 · To kickstart your 2024, here are some of the best books on sales management. These books provide valuable insights into the evolving landscape of sales but also to equip you with the tools and strategies needed to thrive in the year ahead.
- Execution by Larry Bossidy and Ram Charan
- Made to Stick by Chip Heath and Dan Heath
- How We Decide by Jonah Lehrer
There is no better book to prepare you to be successful in sales OR in business than Execution. What makes Execution so valuable is its ability to reshape your thinking processes. Execution trains your mind to think not only in terms of “what” you need to do but more importantly, “how” you are going to do it. When faced with a tough economy, a comp...
Made to Stick is about messaging. The Heath brothers break down the fundamentals of messaging and how messaging sticks and gets a life of its own. Leveraging the acronym S.U.C.C.E.S, they lay out what is at the core of all successful communication that captures peoples attention and “sticks.” SUCCES, (simple, unexpected, concrete, credible, emotion...
How We Decide is a killer book that breaks down the physical elements that go into how we make decisions. Our mind is a very powerful place and there are real physical processes happening in the brain when we are faced with a choice. How We Decide lays out what’s happening inside our brains and the brains of our customers when faced with a decision...
- Inbound Selling. Author: Brian Signorelli. Inbound Selling by Brian Signorelli is a book that provides an insightful look into modern sales. Written from the selling and sales management perspective, it offers readers a comprehensive guide to changing how they sell to match how people buy.
- The Challenger Sale. Authors: Brent Adamson & Matthew Dixon. The Challenger Sale by Brent Adamson and Matthew Dixon is one of the best sales books in the market, providing a new perspective on the sales process.
- Spin Selling. Author: Neil Rackham. Spin Selling by Neil Rackham is a comprehensive guide to achieving sales success through a customer-centric approach.
- The Psychology of Selling. Author: Brian Tracy. Brian Tracy's book, “The Psychology of Selling,” is one of the best sales books ever written. It offers a comprehensive guide to understanding the sales process and how to become successful in it.
You'll learn how to: * Identify a strategic, finite, workable list of genuine prospects * Draft a compelling, customer-focused "sales story" * Perfect the proactive telephone call to get face-to-face with more prospects * Use email, voicemail, and social media to your advantage * Overcome-even prevent-every buyer's anti-salesperson reflex ...
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Jan 5, 2018 · Check out 7 these essential sales books for beginners. Study these to build a strong, powerful foundation for your sales career!
