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  1. A theory can illuminate an aspect of your communication so that you understand the process much more clearly; theory also can hide things from your understanding or distort the relative importance of things. We consider a communication theory to be any systematic summary about the nature of the communication process.

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    • CONTEXTS OF COMMUNICATION
    • COMMUNICATION COMPETENCE
    • THE NATURE OF THEORY
    • CHAPTER SUMMARY
    • DISCUSSION QUESTIONS
    • Questions for Consideration

    Although we hesitate to provide a single definition of communication, we can identify some specific contexts of communication. In fact, we have organized this book around these specific contexts. The first context that requires consideration is the cognitive context, by which we mean the influence our thoughts have on the way we communicate. Second...

    Because we believe one of the goals of studying communication theory is to make you a better communicator, we should articulate more clearly the nature of communication competence. Research indicates that communication competence is most often understood as achieving a successful balance between effectiveness and appropriateness (Spitzberg & Cupach...

    The term theory is often intimidating to students. We hope by the time you finish reading this book you will find working with theory to be less daunting than you might have expected. The reality is that you have been working with theories of communication all of your life, even if they haven’t been labelled as such. Theories simply provide an abst...

    In this chapter, we discussed the popular perception of communication, which suggests that the communication process is paradoxically simple yet powerful. We identified three ways our understanding of communication can vary: the level of observation (what is included or not included in the definition), the role of intentionality (whether speaker in...

    Why do you think people assume that “communication is easy?” Conversely, why do you think people put so much focus on communication for personal and professional success? How do you make sense of this paradox? Think about your own view of communication. Do you tend to take a broad or narrow level of observation? Do you tend to focus more on the sou...

    Attribution theory does not specifically define communication. However, review the description of the theory carefully. What do you think might be the level of observation for the theory’s view of communication? Do you think it takes a source orientation or a receiver orientation? What about normative judgment? Provide an example for how attributio...

  2. LECTURES ON COMMUNICATION THEORY I. Introduction 1.1. What is Information? Communication theory owes its origin to a few theoretically interested engineers who wanted to understand the nature of the goods sold in communication systems. The general answer has, of course, been known for a long time.

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  3. COMMUNICATION THEORIES ABOUT THE THEORIES The theories presented here are related to communication. Students can use these theories as a rich source for a better understanding of the theoretical fieldwork of communication. Choosing a theory for an assignment or report is made easier, since you are able to ‘browse’ through the different ...

  4. Oct 4, 2022 · The book ''theories and models of communication'' is a book that treats different areas of communication theories and models. The twenty-chapter book covers the meaning of communication, theory...

  5. We offer the following: briefer, less expensive text comprising 10 chapters. streamlined approach to coverage, with strategic consolidation of some topics such as treating verbal and nonverbal communication in one chapter, and the fundamentals of presentational communication in only two chapters.

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  7. Communication is not simply one more thing that happens in personal and professional life; it is the very means by which we produce our personal relationships and professional experiences—it is how we plan, control, manage, per-suade, understand, lead, love, and so on.

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