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  1. www.therow.comThe Row

    The Row est. in 2006 by Ashley Olsen and Mary-Kate Olsen. Timeless ready-to-wear, handbags and accessories. Visit the official website and shop on the online store.

    • New Arrivals

      Shop The Row new arrivals and discover exceptional fabrics,...

    • Bags

      Discover designer handbags from The Row. Shop classic totes,...

    • Galerie

      Discover contemporary works of art, furniture, and objects...

    • Essentials

      Explore ready to wear men's essential clothing from The Row....

    • Spring 2024

      Discover The Row Men's and Women's Spring 2024 Collection.

    • Brand Beginnings
    • How 'The Row' Got Its Name
    • Who Owns It
    • The Products
    • Fashion Shows
    • Brand Identity

    The Row came to fruition in 2006, when Ashley set out to create the perfect white T-shirt. In a 2011 interview with Net-A-Porter, Ashley explained that she and her sister saw a gap. No brand was conceptualizing “the core, wearable part of a wardrobe” under the designer luxurycategory. So, the sisters set out to fill that gap by designing minimal, q...

    While some celebrities choose to have eponymous brands, Mary-Kate and Ashley decided against it. Intending to let the clothes speak for themselves, the sisters patented “The Row” after Saville Row, a street in London best known for its tailoring shops. “We didn’t want to be in front of it, we didn’t necessarily even want to let people know it was u...

    The Row was born and bred on West 22nd Street at the Dualstar headquarters in Chelsea, New York, reported Vogue. Dualstar is an entertainment LLC once owned by both the Olsen twins and their entertainment attorney, Robert Thorne. According to Entertainment Weekly, when they turned 18, the fashion moguls bought out Thorne’s stake in the company, mak...

    Because Mary-Kate and Ashley’s stardom wasn’t rooted in fashion, but, rather, sitcoms and movies geared toward a juvenile demographic, they had to earn their stripes in the industry, so-to-speak. In the early days of The Row, retail buyers were skeptical, and, to be fair, it’s understandable; celebrity fashion labels don’t have the best reputation ...

    Mary-Kate and Ashley are known for being private. They run in a small circle, and, for the most part, stay out of the tabloids. They prefer to keep their lives discreet and the same goes for their seasonal presentations. The Row held its first New York FashionShow in 2010 and has since kept their presentations intimate. They are often hosted at the...

    We would argue that The Row isn’t best known for one specific piece, but rather for its quality and reputation of putting fit and fabric above all else. (That isn’t to say other details aren’t important, however; the designers are highly meticulous about their creations and have, on more than one occasion, proclaimed themselves perfectionists). The...

  2. Mar 21, 2011 · At the West Twenty-second Street headquarters of Dualstar, where The Row is based, the sisters sit at a swatch-strewn studio table. Ashley is bundled up in a pilled Marc Jacobs oatmeal sweater...

  3. Dualstar is now America’s number-one-selling brand in a number of categories: It’s the top fashion and lifestyle brand for girls and the number-one girls’ video franchise of all time. Books...

  4. en.wikipedia.org › wiki › DualstarDualstar - Wikipedia

    Dualstar Entertainment Group, LLC is a privately held American limited liability company owned by twin sister actresses Mary-Kate Olsen and Ashley Olsen, which produced films, television series, magazines, video games, and other popular media.

  5. By 2003, Dualstar's fashion lines were doing close to $1 billion in worldwide sales. The clothing and accessories lines were sold at W al-Marts across the United States and in Canada, and other major reta ilers carried mary-kateandashley in Mexico, the United Kingdom, Franc e, Australia, and New Zealand.

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  7. The Dualstar brand has been sold in more than 3,000 stores in the United States and over 5,300 stores worldwide. The Olsens have appeared on the Forbes "Celebrity 100" list since 2002; [ needs update ] in 2007, Forbes ranked them (collectively) as the eleventh-richest women in entertainment, with an estimated net worth of US$100 million.

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