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Feb 28, 2023 · Learn how to create a newsletter in minutes. For more, check out our step-by-step guide: http://bit.ly/3jKQBzh Newsletters are a key part of any successful email marketing strategy....
- 6 min
- 13K
- Brevo
Dec 7, 2020 · You need a powerful newsletter to increase audience engagement, promote your content, grow your community, and create a personal connection with your audience. Watch this video for actionable...
- 8 min
- 100.8K
- ConvertKit Creator Education → Soon to be Kit
Jul 12, 2022 · In this video, Matt Walsh from Style Factory shows you how to make an email newsletter. Free email apps (affiliate links) 👉 Getresponse: https://www.getresponse.com/pricing/f... |...
- 7 min
- 8.4K
- Style Factory
- Starting an Email Newsletter. The most important thing you’ll need to start your email newsletter is an email marketing service provider. These are companies that allow you to collect email addresses and send mass emails.
- Creating an Email List. An email list is basically a contact list of your subscribers. Think of it as a directory of the email addresses of all the users who signed up to receive your email newsletter.
- Setting Up Your Email List Settings. The first thing you would want to set up is a welcome email. This is the email message sent to your users when they join your email newsletter.
- Adding Newsletter Signup Forms to Get More Subscribers. Now that you have signed up with an email marketing platform and set up your email list, it’s time to start promoting it.
- Step 1. Choose An Email Newsletter Tool.
- Step 2. Figure Out Your Newsletter's goal.
- Step 3. Choose A Template and Gather Your Content.
- Step 4. Personalize Your Template.
- Step 5. Set Your Email Newsletter Size.
- Step 6. Add in Your Body Content.
- Step 7. Add in Personalization Tokens and Intelligent Content.
- Step 8. Choose Your Subject Line and Sender name.
- Step 9. Support Your Newsletter Content with Alt Text and Plain text.
- Step 10. Make Sure You're Legally Compliant.
The first thing you’ll need to do is choose the best email newsletter toolfor your budget, goals, and level of technical skills. HubSpot offers one of the best email marketing tools you can use to send optimized, well-designed newsletters. It’s part of Marketing Hub, which is a collection of marketing automation software for small-to-enterprise bus...
Learn the types of newsletters you can send in our free email newsletter guide. Once you’ve selected an email newsletter tool, it’s time to think about your goals. Don’t jump straight into writing. Instead, it’s important to ensure you’re fully aware of why you’re investing in your newsletter at all and how it fits into your larger content strategy...
Now, after you’ve settled on your newsletter’s goals, you can choose a template and start finding content for it. If you haven’t designed your own emails before, I’d recommend looking into pre-made templates — while they’re not required, these templates can save you a lot of trouble down the line. And if you’re using HubSpot, you can easily access ...
A template is an important starting point — but if you want to create a great newsletter, some personalization is essential. In HubSpot’s Marketing Hub, you can adjust your template by clicking on elements and editing the specifications on the left-hand panel. Of course, personalization doesn’t mean that your template should be flashy. Even newslet...
When you send a regular email, you don’t usually have to worry about its size. But when it comes to email newsletters, it’s important to make sure you’ve optimized factors like the height, width, and resolution of your email. This is especially complicated when you consider that different subscribers will likely open your email on different devices...
So, you’ve got an email template, and you’ve made sure it’s a good size. Now it’s time for the fun part: filling in your template with words and pictures. This will be the meat of your email newsletter, so it’s worth spending the time to perfect it. Ben Berkley, managing editor for The Hustle, says it should be clear to your audience what kind of v...
When I get an email newsletter that feels like it’s been written just for me, I open it, click on all the links, and share it with my friends. When it feels like a trusted friend or mentor took the time to put together a thoughtful piece of content with just the things I’m interested in, it’s a recipe for engagement. As senior content writer Rebecc...
Most of us tend to focus on the body of an email itself — but the subject line and sender are just as important. I’ve even found that sometimes, those two key items are even more critical than what’s in the email body, since they’re what determine whether a recipient will click to open the email at all. In fact, one recent report found that 70% of ...
At this point, you might be thinking you’re ready to go. You’ve got your email content, it’s nicely designed and personalized, and you’ve chosen a subject line and sender that are bound to catch your recipients’ attention. But remember: There’s more to an email than what most of us see. Specifically, including a plain text version as well as alt te...
Alongside marketing considerations, it’s also important to make sure that your emails are compliant with any relevant laws and regulations. For most organizations, the two most significant laws that marketers need to worry about are CAN-SPAM and GDPR. 1. CAN-SPAMis a United States law that requires marketers to include a footer in their email newsl...
- Ginny Mineo
Step 1: Be GDPR compliant. Step 2: Create the subscribe form. Step 3: Segment your target audience. Step 4: Set a goal. Phase 2. Content. Step 5: Keep your content focused. Step 6: Keep the copy concise and scannable. Step 7: Drive action with the CTA buttons’ copy. Step 8: Experiment with different subject lines.
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May 13, 2021 · An email newsletter can be a very effective way to do so. In this article, I am going to provide some tips and suggestions for maximizing the impact of your email newsletter: open rates, click-through rate, and not irritating your recipients.