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  1. Let’s face it, there’s probably only a few goals you have in your business. Goal 1: Get people to engage, like, save. Goal 2: Get people to follow you. Goal 3: Get people to respond with a comment. Goal 4: Get people to make a purchase / enter their email for a freebie.

  2. Invite people you already know. Ask your family, friends and customers to follow your business account. To help people find your account easily, also add a link to your Instagram account on your website and in your email signature. To increase her followers, Maria invites her friends, family and customers to follow Lucky Shrub on Instagram.

    • Use a social media content calendar to plan your Instagram posts ahead of time. Download a Free Content Calendar to Grow Your Instagram Followers. Most of the work of increasing your Instagram followers happens before you open the app.
    • Use a social media management tool to schedule your posts in advance. Get Started with HubSpot’s Social Media Tool. A social media management tool will help you post consistently without the extra work of logging into Instagram each time.
    • Adhere to a regular posting schedule. Set a schedule for posting to build trust with your audience. Optimizing your schedule for your specific audience might take time and experimentation.
    • Download an Instagram for Business kit with templates and how-tos. Download a Free Kit to Help You Grow Your Instagram Profile. A series of templates and how-to guides are an essential addition to your Instagram growth toolbox.
  3. Mar 21, 2024 · From your profile, tap the hamburger (three lines) menu icon in the upper-right corner. Tap Settings and privacy. Then, scroll down until you see the Account type and tools menu. Next, click Switch to a professional account to change the account you’re logged into into an Instagram business account.

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    • how to follow us on instagram and facebook business2
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  4. Nov 2, 2023 · Tap on the option to “Switch to professional account.”. Tap on “Continue” and select the category that best describes your business. Choose whether to display the category on your profile and then hit “Done.”. On the next page, select “Business” instead of a “Creator” account and tap on “Next.”.

    • how to follow us on instagram and facebook business1
    • how to follow us on instagram and facebook business2
    • how to follow us on instagram and facebook business3
    • how to follow us on instagram and facebook business4
    • how to follow us on instagram and facebook business5
  5. Jun 9, 2021 · 8. Analyze your results. One of the best Instagram for business tips we can give you is to dig into your Instagram analytics regularly. If you want to gain more followers, keep your audience engaged, and promote your business on Instagram, you have to monitor how your content performs.

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  7. Mar 1, 2023 · The bottom line is, posting relevant content on your Instagram consistently does pay off. Try to be a brand that cares and gives regular value to followers by posting consistently. 3. Use the Right Hashtags. Retaining your current followers goes hand in hand with building an Instagram following.

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