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Mar 26, 2024 · Social Media Research Topics are as follows: The effects of social media on mental health. The role of social media in political polarization. The impact of social media on relationships. The use of social media by businesses for marketing. The effects of social media on body image and self-esteem.
In the fifth research stream, social media are conceived as a general strategic marketing tool, with the bulk of studies focusing on the strategic role of social media adoption for marketing purposes, the impact of social media on organizational structure, social media usage and its management, and the strategic marketing perspective of social ...
Find a comprehensive list of 100 social media marketing research paper topics, divided into 10 categories, to help you choose a relevant and interesting topic. Learn how to conduct research, write a high-quality paper, and get expert advice from iResearchNet.
- The influence of social media on mental health. It’s well-documented that social media can impact mental health. For example, a significant amount of research has highlighted the link between social media and conditions like anxiety, depression, and stress—but there’s still more to uncover in this area.
- The effects of social media exposure on child development. There are many unknowns with social media. More research is needed to understand how it impacts children.
- The role of social media in political campaigning. Social media’s role in political campaigning is nothing new. The Cambridge Analytica Scandal, for example, involved data from millions of Facebook profiles being sold to a third party for political advertising.
- The role of social media in misinformation and disinformation. Misinformation and disinformation mean slightly different things. Misinformation is unintentionally sharing false or inaccurate information, while disinformation is sharing false information with the deliberate intent to mislead people.
- Combatting Loneliness and Isolation
- Integrated Customer Care
- Social Media as A Political Tool
Social media has made it easier to reach people. When Facebook was founded in 2004, their mission was “to give people the power to build community and bring the world closer together... use Facebook to stay connected with friends and family, to discover what’s going on in the world, and to share and express what matters to them” (Facebook 2019). De...
Customer care via digital channels as we know it is going to change substantially in the near future. To date, many brands have used social media platforms as a place for providing customer care, addressing customers’ specific questions, and fixing problems. In the future, social media-based customer care is expected to become even more customized,...
Social media is a platform to share thoughts and opinions. This is especially true in the case of disseminating political sentiments. Famously, President Barack Obama’s victory in the 2008 election was partially attributed to his ability to drive and engage voters on social media (Carr 2008). Indeed, Bond et al. (2012) have shown that with simple i...
- Gil Appel, Lauren Grewal, Rhonda Hadi, Andrew T. Stephen, Andrew T. Stephen
- 2020
May 18, 2024 · 234 Social Media Research Topics & Ideas. Written by. Victor Hughes. 18 May 2024. 2646 words. 12 min read. Social media research encompasses a broad range of different topics that delve into the ever-evolving digital landscape. People investigate the impact of social platforms on society, exploring subjects, such as online identity formation ...
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Find 74 best social media research paper topics for college and high school students. Learn how to start, write and narrow your topic for social media research papers on various aspects of social media.
