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What is a Naming Rights Agreement? A naming rights agreement is a contract between two or more parties that allows one party the exclusive right to name a property, location, or event for a set period. Naming rights agreements are commonly used for things like naming stadiums and sporting events.
Dec 11, 2023 · A naming rights agreement is a contract between a company and an operator or owner of a venue, building, event or facility. Under such agreements, a company obtains the exclusive right to name a venue, building, event or facility by making royalty payments or providing other benefits.
Sep 14, 2019 · This Stadium Complex Cornerstone Naming Rights and Sponsorship Agreement (this “Agreement”) is made and entered into as of September 14, 2019 (the “Effective Date”) by and between (i) Social Finance, Inc., a Delaware corporation (“Naming Rights Partner”), and (ii) Stadco LA, LLC, a Delaware limited liability company (“StadCo”).
Buffalo's new deal, the first stadium agreement in the team's history, leaves just six of the 31 NFL venues without a corporate naming rights sponsor. Here, SportsPro presents a handy...
With naming rights representations with an aggregate value of over $5.25 billion and significant experience on both the sports and entertainment property and the sponsor side, we are among the most active law firms in the world in advising with respect to naming rights transactions.
With naming rights representations with an aggregate value in excess of $4.6 billion and significant experience on both the sports and entertainment property and the sponsor side, we are among the most active law firms in the world in advising with respect to naming rights transactions.
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What is a naming rights agreement?
Are naming rights and sponsorship deals booming?
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Are stadium naming rights a viable source of income in the NFL?
Today, naming rights and sponsorship deals are booming. More than 80 out of the approximately 120 teams in the NFL, NHL, NBA and MLB have their home stadia or arenas named after corporate sponsors, 1 college and universities have begun seeking out corporate sponsors for their stadiums (for example, the KFC Yum!
