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  1. American Family Publishers was a magazine subscription company that ran sweepstakes with large prizes. It was founded in 1977, faced lawsuits and controversies, and shut down in 1999.

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    • Reason #1: Old Television Commercials
    • Reason #2: American Family Publishers
    • Reason #3: McMahon's Face on Envelopes
    • Reason #4: 1994 Television Commercial
    • Reason #5: Picture of Mcmahon with Big Check
    • Reason #6: Neighborhood Watch Television Commercial
    • Reason #7: Appearances on Sitcoms and Late Night Shows
    • Reason #8: Additional References and Media
    • Reason #9: The Tom Green Interview
    • GeneratedCaptionsTabForHeroSec

    Some readers might fondly remember Publishers Clearing House television commercials from past decades where sweepstakes winners were notified at their doorsteps by PCH Prize Patrolthat they had won large cash prizes, sometimes with a big check. However, McMahon never appeared in the ads. Here's an example of one such commercial:

    McMahon appeared in television commercials for a company similar to Publishers Clearing House that was named American Family Publishers. The word "Publishers" appeared smaller than "American Family," perhaps because the company knew that some American households had confused the two brands.

    While working as a spokesperson for American Family Publishers, a drawing of McMahon's face appeared on envelopes that were sent to American households. However, his face never appeared on Publishers Clearing House envelopes, because again, he never worked for the company. McMahon hinted at the competition (Publishers Clearing House) and his face o...

    In 1994, McMahon and fellow spokesperson Dick Clark participated in a television commercialfor American Family Publishers. This was the only footage we found that showed the pair with what appeared to be a real winner. A woman in the ad said that McMahon showed up to her door to present the check. We were unable to find any footage that documented ...

    A photograph shared online appears to show McMahon holding a check that reads, "Big Win." Thanks to help from several readers, we confirmed that this was simply a guest appearance by McMahon on the 2004 reality television seriestitled, "$25 Million Dollar Hoax."

    In an unknown year, McMahon took part in a commercial for Neighborhood Watch. The idea for the humorous ad was to have McMahon visit people's doorsteps to sign them up for the program. The script called for the actors who played homeowners to pretend as if they believed they had won a cash prize, simply because McMahon was standing in front of thei...

    McMahon appeared in several television sitcoms and on late night talk shows where he would show up at doorsteps (albeit with nondescript checks). According to screenshots gathered by a YouTube user, McMahon appeared at front doors with big checks on "Roseanne," "Who's the Boss?," "The Nanny," "Boy Meets World," and several other shows. The checks s...

    On an episode of "The Golden Girls," actor Betty White once mentionedMcMahon working for Publishers Clearing House, even though he never had any association with the company: We also found three more references. A picture showed that McMahon once handed out a small check as a joke on "The Tonight Show with Jay Leno." Former late night talk show hos...

    After this story was published, we were made aware of an hourlong YouTube videowhere McMahon had been interviewed by comedian Tom Green. At the 41:50 mark below, Green asked McMahon if he did, in fact, "walk up to people's doorsteps" to deliver prizes. McMahon said yes and told Green he handed out $110 million in prizes, sometimes with Clark alongs...

    Did Ed McMahon ever work for Publishers Clearing House? Snopes debunks this false memory and explains why many Americans think he did. Learn about the Mandela Effect, the reasons behind the confusion, and the sources of the myth.

  3. Nov 21, 2012 · American Family Publishers went out of business in the 1990s, and McMahon passed away in 2009. Despite McMahon’s death, there are some that still hope this erroneous belief is just delayed fate.

  4. This organization is not BBB accredited. Direct Mail Advertising in Tampa, FL. See BBB rating, reviews, complaints, & more.

    • 3000 University Ctr Drive, Tampa, 33612, FL
    • Principal
    • 0800-237-2400
  5. For nearly 25 years, PCH was the only big subscription house in town. But that changed in 1977, when American Family Publishers (AFP) came onto the scene, carrying magazines like Time and...

    • Rob Lammle
  6. Jan 29, 2021 · The letters were from American Family Publishers, a now defunct marketing business that sold magazine subscriptions. The company was best known for its mailings that said things like “You May Have Already Won $10 Million!” or “You Are A Top Ten Finalist And Will Be Paid $5 Million,” or “It’s A Two Person Race for $11 Million.”.

  7. Founded in 1977, American Family Publishers (AFP) was one of America's leading marketers of magazine subscriptions. AFP was jointly owned by TAF Holdings, Inc. and a group of private investors. It is best known for running sweepstakes in which a large amount of money was offered as the grand prize.

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