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- Corporate affairs, also known as corporate communication or public affairs, is the dynamic function that sparks connections and maintains relationships with various stakeholders including the public, governmental bodies, investors, employees, and media outlets.
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Jun 7, 2023 · Learn what corporate affairs is and why it matters for companies and stakeholders. Explore the objectives, domains and skills of corporate affairs professionals and their role in communication and reputation management.
How has the role of corporate affairs directors changed in response to disruptive challenges and Covid-19? This report explores their expanded scope, influence and skills, and how they shape strategy and reputation.
- A Rising Role For Stakeholder Engagement—And The Business Value at Stake
- The Struggle to Succeed
- The Capabilities That Drive Success
- Looking Ahead
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After several years of surveys on engaging external stakeholders, respondents now say the topic is a higher priority than ever before for their companies’ leaders (Exhibit 1). External affairs now ranks as a top or top three priority for more than half of CEOs, and boards also are paying more attention than they have in past years. When asked about...
Despite the growing focus on external relations and the recognition of the value at stake, responses suggest that success is rare. Only 11 percent of executives say their companies frequently succeed at shaping government and regulatory decisions, and there are no regions or industries where more than one in five respondents report success. Managin...
While success in external affairs is rare, it’s not impossible—and it depends on more than just active engagement. We looked at 27 specific external-affairs capabilities in an effort to understand exactly how and where the most successful organizations are excelling. Executives at these organizations are more likely than other respondents to report...
Take an analytical approach.Most survey respondents expect that governments and regulators will grow more involved in their industries over time—and that there are real implications for company val...Reimagine the organization.To succeed in external affairs, organizations need the right structure and people to support it. For many companies, this requires a rethinking of the function’s setup, s...How do companies engage with external stakeholders and what capabilities drive success? The fifth McKinsey Global Survey on external affairs reveals the challenges and opportunities for companies in various industries and regions.
Mar 27, 2022 · That, in short, is the corporate affairs manager’s job. They are the voice that connects the public relations, human resources, public affairs, sales, and marketing departments. Leadership consulting firm Spencer Stuart notes that the past several decades have elevated this role.
Dec 9, 2021 · Learn how corporate affairs has evolved from a one-way channel to a two-way engagement with stakeholders. Discover the skills, responsibilities and challenges of corporate affairs in a hyper-transparent, interconnected world.
Jan 18, 2024 · Learn the best practices for designing a plan that aligns your organization's vision, values, and goals with its external stakeholders. This article covers six steps, from understanding your context to monitoring and evaluating your results, with examples and insights from experts.
Learn from thirty CA Directors how they navigate crises, earn trust and create value for their organisations. Explore their insights, strategies, challenges and trends for 2023.
