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- What Does Google Get from The Partnership?
- What’s in It For Twitter?
- The History: Google and Twitter Used to Be Partners
- Real-Time Marketing Is More Important Than Ever Before
- So, Where Are The Tweets?
- Twitter Followers Are Less Important
- Social Search Is Bigger Than Ever
- Google+ Gets Squashed
- So, What Should You Do Now?
The partnership means that Google now has access to the stream of tweets known as the firehose. The firehose, aptly named, sprays nearly 9,000 tweets per second(as of the time of writing) into the ether of the Internet. As if Google didn’t have to index enough information! In the old world, Google used to crawl Twitter in order to pull out relevant...
This is all about massive exposure on a global scale. Twitter isn’t exactly a backwater social media site, of course. They’re big. Unfortunately, they’ve also lost their grip on a once stalwart user base. In 2013, 46% of their users visited the site daily. In 2014, that number dropped to 36%. Out of the top five social media sites, Twitter has the ...
In 2009, Google and Twitter had their first rendezvous. Twitter was young and inexperienced back then. At three years old, it was perhaps enamored of the more mature Google. As soon as the relationship started, Google unleashed something called Real-Time Search. Real-Time search was on its way to being awesome, complete with current Tweets and othe...
Twitter is the quintessential real-time news feed. It’s user generated, conversational, incessant, hashtagged, and global. Twitter has coordinated revolutions, facilitated uprisings, enhanced protest, and possibly made us stupid. And now, these tweets are appearing in search results for the world’s most dominating search presence.
Are you eagerly eyeing Google’s search results, waiting for your tweets to show up? Keep waiting. It could take a while — as much as “a few months” according to Marketing Land. Google does not yet have a method of featuring tweets in search results. Do we even know what they’re going to do with them? Bloomberg tells us that they “will start to be v...
Who’s going to see the tweets in Google’s search? Anyone who searches on Google. In other words, users don’t need to be following you on Twitter in order to see your tweets. Instead, tweets will enter the public searchable domain of Google. I’m certain that users will be able to limit the publicity of their tweets, as they’re currently able to do. ...
Social and search have intertwined into a squirming nexus of who’s-where-and-who’s-who. When Google and Twitter combine forces, it will be even harder to determine where one ends and the other begins. Suffice it to say that search and social have become as tight as they have ever been. If you are in search marketing, you need to be aware of social....
What does this mean for Google+? Some see it as a sign of the impending collapse of Google+. Since pulling Google Authorshipfrom search results, Google’s tottering social media platform has had nothing to fuel its growth. Twitter’s partnership doesn’t bode well for Google+. By elevating an alternate social media stream above their own, Google is le...
That’s pretty much everything you need to know. But what should you do? Two things. 1. Wait.Sometime during Q2-Q3, we’ll see how Google is going to feature the tweets. A lot can happen in boardrooms, on conference calls, and at developer desks. We don’t know, can’t know, and won’t see until Google decides to unveil it. So, let’s just hang on. 2. Us...
Jul 3, 2023 · On Friday, right shortly after Twitter blocked unregistered users from seeing public tweets, I took a screenshot of a site command in Google Search for Twitter. While we all know Google...
Aug 2, 2021 · A couple of weeks ago, Twitter started testing Google account sign-ins through a beta version of the Android app, giving hope to many of the holdouts waiting for Google account integration.
