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Early January
- An early January launch serves as your first move in a savvy chess game. It puts a spotlight on your products well before the Valentine's frenzy takes full swing, giving you the advantage of reaching consumers at the onset of their gift searches.
People also ask
Should you buy a Valentine's gift on February 14th?
Should you sell Valentine's Day gifts?
How do you get customers to buy Valentine's gifts early?
What are the best valentine's day marketing ideas?
Jan 5, 2024 · 1. Use Targeted Popups. 2. Run a Valentine’s Day Sale. 3. Offer More Benefits. 4. Make Your Delivery Dates Visible. 5. Promote Relevant Products. 6. Offer Gift Guides. 7. Drive Urgency. 8. Target Last-Minute Shoppers. 9. Redefine Valentine’s Day. 10. Appreciate Your Subscribers. 11. Offer a Limited-Edition Product. 1. Use Targeted Popups.
- Upsell Valentine’s Add-ons. When it comes to spending, Valentine's day purchases mean one thing: gifting. That’s why one of the best Valentine’s day marketing ideas is to upsell add-ons using one-click upsells.
- Create a Valentine’s Day Collection. When it comes to Valentine’s day marketing, a dedicated product collection is non-negotiable. Your product collection is where you’ll send traffic from ads, emails and search engines.
- Design a Valentine's Offer. Most shoppers expect a discount around Valentine’s day. And with every other brand running a sale, it’s important to give shoppers an incentive to buy.
- Push Customers to Your Mobile App. More and more brands are investing in mobile apps. And with good reason, according to TapCart, branded mobile store apps convert at 2.3x better than mobile browsers.
- Prepare in Time. When to kick off your Valentine’s Day campaign is the million-dollar question. While there’s no universal start date that fits all businesses for their Valentine’s Day campaigns, it’s wise to be ahead of the curve.
- Target the Right Audience. Valentine’s Day shopping has evolved, and it’s not just about romantic partners anymore. Tailoring your store for diverse shoppers is a no-brainer.
- Target Last-Minute Shoppers. For those unable to benefit from swift shipping solutions, consider digital alternatives to cater to last-minute buyers. Offer digital gift cards to provide an instant solution.
- Create a Sense of Urgency. Spice things up with some FOMO. In an era where customers are flooded with sales pitches, real bargains need to stand out. Consider a subtle approach, for example, a countdown timer on your store’s main page, showing the sale’s end date.
- Look at data from last year. If you’ve been using a POS system or retail management solution, you should have sales data from this time last year to help you with your Valentine’s Day inventory forecasting.
- Stock up on Valentine’s Day-themed merchandise. On the topic of inventory, remember that you don’t have to be in the flowers or gift industry to capitalize on Valentine’s Day.
- Get a head start on your Valentine’s Day emails. If you’ve been collecting customer email addresses, definitely make sure to send out promotional emails as part of your email marketing strategy.
- Post about your offers on social media. In addition to sending out emails, post about any special offers or events on your store’s social media pages.
In the realm of ecommerce personalization, offering customizable products is more than a passing trend—it's a declaration of your commitment to providing unique Valentine's gifts with sentimental value.
1. Launch a Valentine’s Day-themed sign-up unit 2. Encourage pre-orders and early shopping 3. Play matchmaker to help people find the perfect gift 4. Celebrate the occasion with a special offer or sale 5. Spoil your most loyal shoppers with VIP perks 6. Drop limited-edition items or collections 7. Promote existing products that are on theme 8.
Jan 25, 2023 · In this post, I talk about how to create winning Valentine’s Day designs. I share a list of Custom Happy products that make fantastic Valentine’s Day gifts. And I share a list of hashtags, coupon codes, and social media templates to help you market your Valentine’s Day products. Let’s take a look….
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related to: When should you start promoting Valentine's Day gifts?Explore Our Inspiring Gift Guides to Find the Perfect Gift for Every Occasion. Shop Our Extensive Valentine's Day Shop, Each Item Designed For Personalization.
