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   Good·will

   /ˌɡo͝odˈwil/

   

   noun

   • 1. friendly, helpful, or cooperative feelings or attitude: "the plan is dependent on goodwill between the two sides"
   • 2. the established reputation of a business regarded as a quantifiable asset, e.g., as represented by the excess of the price paid at a takeover for a company over its fair market value.

   Scrabble Points: 13

   • G

     2

   • O

     1

   • O

     1

   • D

     2

   • W

     4

   • I

     1

   • L

     1

   • L

     1

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