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Apr 6, 2023 · Famed sports marketing exec Sonny Vaccaro, while talking from his home in Palm Springs, Calif., admitted with a laugh that he has done far more interviews in recent weeks than he has in years ...
- Peter Verry
Apr 7, 2023 · Basketball marketing legend Sonny Vaccaro tells VF the real-life story behind Air, and about the message he just received from Michael Jordan’s mother, Deloris. Left, Courtesy of Amazon; right ...
Apr 7, 2023 · When Sonny Vaccaro first set foot inside Nike's offices, Michael Jordan wasn't yet a household name. It was 1977. And Vaccaro was in Beaverton, Oregon, trying to sell the company some sneakers.
- Matthew Kish
Interviews. While he was a sports marketing executive for Nike, Adidas and Reebok, Sonny Vaccaro helped bring hundreds of millions in corporate endorsements to college sports. Then he walked away ...
Shoe/Marketing legend Sonny Vaccaro joins Rich Eisen in-studio where he says what it’s like being portrayed by Matt Damon in the new film ‘Air,’ how bringing...
- 23 min
- 59K
- The Rich Eisen Show
Apr 5, 2023 · Damon portrays Trafford, Westmoreland County, native Sonny Vaccaro, the man who signed Michael Jordan to the deal that created Air Jordan tennis shoes. Vaccaro says the movie was made because he ...
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Apr 7, 2023 · The man behind that courtship, Sonny Vaccaro, is played by Cambridge's own Matt Damon. The real Vaccaro was a consultant on the movie, but he wasn't the driving force to have the story hit the big ...