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- Interactive video platforms are specialized tools that enable the creation of engaging and interactive video content. These platforms offer a range of features, such as clickable elements, quizzes, polls, and branching narratives.
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Here’s a comprehensive list of interactive video platforms and how you can ensure you choose the right one for your business. Interactive videos are becoming increasingly popular. The smart media format attracts marketers, advertisers, educators, and more.
- What Are Interactive Videos?
- What’s An Interactive Video Platform?
- 12 of The Best Interactive Video Software Companies
- WIREWAX
- Rapt
- Adventr
- Brightcove
- Verse
- Smartzer
- Spott
But before we jump in, let’s start with a basic question: what are interactive videos? Well, essentially, they’re videos that allow users to control the content and direction of a video. This means that viewers can choose what happens next with branching stories, or even create their own experiences within the video – things like quizzes, forms, su...
When we talk about interactive video software we’re talking about simple, powerful – increasingly user-friendly software – that lets you create interactive videos. It’s a sort of video editing softwarethat lets you upload your own video and add interactive features to your video, turning it into immersive, interactive content. But which is the best...
WirewaxRaptAdventrBrightcove (fka HapYak)Wirewax– acquired in late 2021 by Vimeo – is an interactive video tool that allows you to use hotspots, branching, camera switching, 360-degree experiences, slider views and more in your videos. As you can see, the biggest benefit of Wirewax is its broad capabilities; Wirewax covers nearly every type of interactive video functionality being used to...
Raptis a holistic cloud-based interactive platform that allows you to easily create, embed and analyse interactive video experiences. Their editor, Composer, uses simple drag-and-drop actions to add clickable elements and branches to your videos. Then you can embed your videos almost anywhere you can put HTML, including your website, blog or app. F...
Adventr is an easy-to-use tool that allows you to drag-and-drop video clips to create branching effects. It’s an open platform, which means you can easily post your videos on social mediaplatforms, web pages, ad networks and more. It also comes with a built-in analytics feature that tracks your viewing metrics across all the sites where your video ...
HapYakis a video SaaS platform that allows you to layer interactivity onto your video, purchased in late 2021 and added to the Brightcove suite of tools. With HapYak, you can add links, e-commerce functionality, quizzes, slide show presentations and more to your videos. The biggest key differentiator HapYak touts is their built-in analytics tool. T...
Verseis a well-rounded interactive video editing tool that allows you to add hotspots, branching, chapters, slideshows and even Q&A features to your videos. It also comes with a built-in analytics tool so you can track views and in-video interactions. Verse has a subscription servicethat costs $100 per month for personal use, $1,000 a month for pro...
Smartzer is an e-commerce-focused platform, allowing businesses to create interactive shoppable videos. It’s pretty straightforward to use: upload your video, add clickable hotspots, and customise the video playerto match your branding. You can then measure video performance through the accompanying analytics dashboard. Impressively, the Smartzer p...
Spottis another platform that makes it easy to add interactive functionality to videos, as well as creating interactive images – in fact, its simple and intuitive user interface is one of its biggest appeals. As well as turning videos interactive, Spott can transform images and product catalogues too, so it’s ideal for marketers looking for an all-...
Oct 18, 2023 · Interactive video platforms are specialized tools that enable the creation of engaging and interactive video content. These platforms offer a range of features, such as clickable elements, quizzes, polls, and branching narratives.
Jan 22, 2024 · What are Interactive Video Platforms? Table of Contents. What are Interactive Video Platforms? Key Features of Top Interactive Video Platforms. Customizable Video Options. Interactive Video Creation: A New Era. Video in Education. Video in Marketing. The Future of Interactive Video Platforms. Trends and Predictions.
Interactive videos are about much more than just buttons on videos to show popups and link to products. They are about journeys, experiences, scenarios – and above all, conversations with your audience. Traditional videos let viewers press play, pause and stop – that’s it.
This table of contents links to the 24 (and a few cheeky bonuses) interactive video software platforms, apps and tools that we describe in more detail below. Click to jump to our description of each, or keep scrolling down.