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- Chicago, USA, Geneva, Switzerland, and Nuremberg, Germany – July 11, 2023 – NielsenIQ (NIQ) and GfK SE (GfK) today announced the successful completion of their strategic combination, culminating in forming the world’s leading consumer intelligence company.
Jul 11, 2023 · In 2023, NIQ combined with GfK, bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insights—delivered with advanced analytics through state-of-the-art platforms—NIQ delivers the Full View™.
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Jul 11, 2023 · NielsenIQ and GfK together offer the Full View™, the world’s most complete and clear view of consumer buying behavior combined with unparalleled omnichannel coverage, data platforms, and predictive analytics. Combined company has over $4 billion in sales and 30,000+ clients covering 100+ countries.
What is NIQ + GfK’s technology advantage? Both NIQ and GfK boast existing cloud-based foundations—gfkNewron and NIQ’s Connect and Discover are independently at the leading edge of consumer intelligence platforms and BI tools—enabling delivery to any data lake or cloud platform.
Jul 1, 2022 · Chicago, USA and Nuremberg, Germany – July 1, 2022 – NielsenIQ and GfK SE (“GfK”), two leaders in global information services, today announced a definitive agreement through which the companies plan to combine, creating new capabilities in the consumer and retail measurement industry.
Jul 11, 2023 · The strategic combination of NIQ and GfK brings together two companies that have independently made significant investments in omnichannel coverage, business intelligence tools, and predictive...
Jul 1, 2022 · CHICAGO & NUREMBERG, Germany-- ( BUSINESS WIRE )--NielsenIQ and GfK SE (“GfK”), two leaders in global information services, today announced a definitive agreement through which the companies plan...
In 2023, GfK combined with NIQ, bringing together two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insights - delivered with advanced analytics through state-of-the-art platforms - GfK drives “Growth from Knowledge”.
