Yahoo Web Search

Search results

1. • • For those of you still wondering what any of this has to do with tents, the tentpole in tentpole marketing actually refers to the pinnacle of buzz generated before and after an event as highlighted by a curve on a graph which looks similar in shape to a circus tent.
     www.smartinsights.com › lead-generation › event-marketing

     A Marketers Guide to Tentpole Marketing - Smart Insights

2. www.smartinsights.com › lead-generation › eventA Marketers Guide to Tentpole Marketing - Smart Insights

   www.smartinsights.com › lead-generation › event

   • Cached

   Oct 9, 2015 · The tentpole in tentpole marketing refers to the pinnacle of buzz generated before and after an event as highlighted by a curve on a graph which looks similar in shape to a circus tent.

3. People also ask

   What is a tentpole in tentpole marketing?

   • For those of you still wondering what any of this has to do with tents, the tentpole in tentpole marketing actually refers to the pinnacle of buzz generated before and after an event as highlighted by a curve on a graph which looks similar in shape to a circus tent.

   A Marketers Guide to Tentpole Marketing - Smart Insights

   www.smartinsights.com/lead-generation/event-marketing/a-marketers-guide-to-tentpole-marketing/

   See all results for this question

   How do I create a tent pole marketing opportunity?

   • All of these can be perfect for tent-pole marketing. An industry-specific tentpole event can also include the annual conferences or trade shows that everyone in your industry attends. You could be an exhibitor at such an event. Or you could be planning such an event, and want to make it into a tent pole marketing opportunity.

   How to plan your next tent pole marketing campaign

   www.nateisaacs.com/tent-pole-marketing/

   See all results for this question

   What is a tentpole event?

   • This is known as a "tentpole event" that supports the brand's campaigns, providing a framework for resonance with the audience. Successful tentpole marketing involves identifying key moments in time when consumer attention is already focused and then aligning marketing activities to capitalize on that attention.

   Tentpole Marketing: Boost Brand Visibility | Mailchimp

   mailchimp.com/resources/tentpole-marketing/

   See all results for this question

   Why do you need a marketing strategy for a tentpole event?

   • Forming a strategy allows you to focus marketing efforts around upcoming tentpole events, ensuring you’ll always be current and won’t be scrabbling for last minute content when everyone starts jabbering on about something big. Plan out the year ahead and review which dates in the calendar would suit your company’s attention.

   A Marketer's Guide to Tentpole Marketing | Social Media Today

   www.socialmediatoday.com/marketing/jonmowat/2015-09-29/marketers-guide-tentpole-marketing

   See all results for this question

4. mailchimp.com › resources › tentpole-marketingTentpole Marketing: Boost Brand Visibility - Mailchimp

   mailchimp.com › resources › tentpole-marketing

   • Cached

   Tentpole marketing is about strategically harnessing the power of significant cultural, social, or political events to anchor marketing events. This is known as a "tentpole event" that supports the brand's campaigns, providing a framework for resonance with the audience.

5. Videos

   • 

     8:19

     youtube.com

     Unlock the Power of Tentpole Marketing (Event Planning for your Business)

     Jan 28, 2023

     42 Views

   • 

     4:16

     youtube.com

     MSR & Easton: New Advancements in Tent Pole Design

     Aug 22, 2017

     24.3K Views

   • 

     2:11

     youtube.com

     Pole Tent Setup - 40 x 60 Tent by Elite Tents and Events

     Sep 10, 2015

     61.8K Views

   View all

6. www.linkedin.com › pulse › tentpole-marketing-twoTentpole Marketing: A Two-Minute Guide - LinkedIn

   www.linkedin.com › pulse › tentpole-marketing-two

   Dec 2, 2020 · Tentpole marketing refers to the pinnacle of buzz generated before, during, and after an event as highlighted by a curve on a graph that looks similar in shape to a circus tent.

7. www.socialmediatoday.com › marketing › jonmowatA Marketer’s Guide to Tentpole Marketing - Social Media Today

   www.socialmediatoday.com › marketing › jonmowat

   • Cached

   Sep 29, 2015 · Tentpole marketing is about centring your promotional activities around big events. The term was first coined in Hollywood to describe the hype surrounding popular movies, as interest levels peak over opening weekend.

8. www.nateisaacs.com › tent-pole-marketingHow to plan your next tent pole marketing campaign

   www.nateisaacs.com › tent-pole-marketing

   • Cached

   In tent pole marketing, you are creating an integrated marketing plan tied to one or more themes around a tent-pole event. What Oreo’s social agency did was create a plan to quickly respond to anything unusual from a tent-pole event (the Super Bowl).

9. financial-marketer.com › mastering-tentpoleMastering tentpole marketing for finance brands - Financial ...

   financial-marketer.com › mastering-tentpole

   • Cached

   Jan 15, 2024 · What is tentpole marketing? Tentpole marketing, also known as big rock or blockbuster content revolves around creating an annual piece of content that becomes a cornerstone topic, defining your brand’s narrative and establishing its authority in the industry. This type of content is the bedrock of your brand’s annual marketing strategy ...

10. resources.disqo.com › 6-strategies-for-maximizing6 Strategies for Maximizing the ROI of Tentpole Marketing

    resources.disqo.com › 6-strategies-for-maximizing

    • Cached

    Jun 10, 2024 · Maximize ROI with tentpole marketing strategies. Learn how to align with key events, engage new audiences, and measure success with DISQO.