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- In 2019, the original Noggin face logo was retired for the first time in 20 years; it was replaced with a lowercase noggin wordmark written in purple.
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In 2019, the original Noggin face logo was retired for the first time in 20 years; it was replaced with a lowercase noggin wordmark written in purple. Television channel
- Paramount Streaming ( Paramount Global )
On June 14, 2019, Noggin changed their logo for the first time after 20 years. The new logo was revealed with the redesign of the app and website. On June 24 that year, the app was rebranded with this logo. On February 15, 2024, it was confirmed that Noggin would be shutting down for the second time after most of its team was laid-off.
- Overview
- Description
- 2019 app logo
- Notes
The Noggin Logo, also known as the Noggin Face or just Noggin, is the most iconic element of the Noggin brand. It was used for the Noggin channel throughout its entire run. It was also used for Noggin.com and the Noggin mobile app until 2019, when the logo was discontinued after 20 years. Since 2019, the logo has been a purple "noggin" wordmark in lowercase letters.
The logo was designed by Big Blue Dot in Watertown, Massachusetts. The first sketches of the logo were by Mark S. Fisher.
The original Noggin logo has three parts. There is always a smiling face at the bottom and a bar with the word "NOGGIN" in the middle. The top element changes into an endless variety of different symbols to represent what the head is thinking about. There were hundreds of these symbols, called "toppers," made for the brand.
The Noggin logo appeared in a huge amount of original animations, commercials, and network IDs for the channel. It was often animated as a character of its own, interacting with things and reacting to its different topper symbols.
Noggin describes the logo as:
The original Noggin logo has three parts. There is always a smiling face at the bottom and a bar with the word "NOGGIN" in the middle. The top element changes into an endless variety of different symbols to represent what the head is thinking about. There were hundreds of these symbols, called "toppers," made for the brand.
When Nickelodeon launched the Noggin mobile app in 2015, it brought back the original three-part logo. The logo appeared all throughout the app and in different promotions from 2015 to 2019. However, on June 14, 2019, the app was redesigned and the logo was replaced. The app's new logo is a purple wordmark, reading "noggin" in lowercase.
Since the 2019 logo is only used for the app and was never used during the run of the Noggin TV channel, it's not considered the primary logo.
•The logo is similar to Nickelodeon's older splat logo. Both logos were "flexible" and changed into a wide variety of symbols to represent different things.
•According to a Kidscreen article from 1999, there were a few scrapped ideas for a logo before the face was chosen. One of these was a gloved hand snapping its fingers.
This page is a gallery of every variant of the Noggin logo. The logo was created as a "flexi-logo" that could feature a wide variety of different symbols on the top, reflecting what the Noggin head is thinking about. When Noggin was first launched, it was co-owned and operated by both...
Feb 2, 1999 · In 2002, the logo began to be used, which received the unofficial name Mentally Created Tree. The lower part of the smiling face was light green; a white rectangular sign covered the eyes with the green word “NOGGIN.”. The second part of the name – “ORIGINAL” – was a little higher.
In Feburary 25, 2015, Viacom announced it would revive the Noggin name as a mobile subscription service aimed at preschoolers set to launch on March 5, 2015. 2019-2023 (app) [ ] On June 14, 2019, Noggin introduced a new logo for the first time since the start of the brand.
From 1999 until 2019, Noggin used the same logo: the bottom half of a smiling cartoon face. The logo's upper half featured different icons that represented topics the head was "thinking of" (such as a beaker to reflect science, or flowers to reflect springtime).
