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Charvel is a brand of electric guitars founded in the 1970s by Wayne Charvel in Azusa, California and originally headquartered in Glendora, California. Since 2002, Charvel has been under the ownership of Fender Musical Instruments Corporation.
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- EVH Guitars. Fender's EVH brand is legendary rock guitarist Eddie Van Halen's personal product line of electric guitars, amps, and accessories. Every model and piece of equipment produced under the EVH label is meant to reproduce Van Halen's unique sound.
- Charvel Guitars. Wayne Charvel worked at Fender for three years in the early 1970s and started Charvel's Guitar Repair in 1974. His custom finishes, repairs, and upgrades earned his shop in Southern California a solid reputation among musicians, and he began building complete electric guitars.
- Jackson Guitars. Jackson guitars, also created by Grover Jackson, are considered the wilder, high-performance alternatives to its more traditional cousins sold under the Charvel brand.
- Squier. Produced and marketed to be inexpensive guitars for beginner players, Squier guitars represent the lower end of Fender's vast array of instruments.
The San Dimas and So-Cal series are made in The U.S and Mexico, while the MJ Series is made in Japan. Charvel’s custom shop lineup is made in Corona, California. Charvel has an interesting history in its path to becoming known as a company that makes “super-cars” of guitars.
In the USA Grover Jackson relinquishes the majority of his ownership in Jackson Charvel to International Music Company in and about the year 1989. He sits on the board of directors for IMC until his departure in 1990. Akai bought out IMC in 1997 thereafter owning Jackson/Charvel.
Apr 8, 2021 · Grover Jackson, JoAnn Pieroth, Mike Eldred in the Charvel/Jackson workshop. Wayne and Grover came to an agreement where Grover bought the business, in November 1978. By the end of January in the new year, Grover and his wife JoAnn Pieroth had their first employee, 18-year-old guitarist Mike Eldred.
Oct 2, 2023 · Fender currently owns companies like Jackson Guitars, Charvel Guitars, and Gretsch, each of which has its own distinct sound and style. By investing in these brands, Fender has been able to broaden its reach and offer a wider variety of instruments to musicians around the world.
May 17, 2023 · Although things may have looked good from the outside, financial troubles were brewing and Wayne Charvel eventually had to sell his business to Grover Jackson, who took over production of Charvel guitars in late 1978.
