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In 1971, a graphic design student at Portland State University named Carolyn Davidson was the one to create the ingenious Nike logo. At the time she knew Phil Knight, who knew that she in need of some extra cash to take a class and offered to hire her at the rate of $2 an hour to do some extra work on the side for him.
Jun 16, 2011 · Carolyn Davidson, the woman behind Nike's signature, tells how a chance meeting with Phil Knight led to the creation of one of the most famous logos in the world.
Loosely briefed by the brand’s co-founder Phil Knight, the task fell into the hands of Portland State University graphic design student Carolyn Davidson. With a short turnaround time in order to meet production deadlines, feedback was fast, direct, and not entirely enthusiastic.
Jun 30, 2023 · A graphic design student who created the iconic Nike “swoosh” logo received more than the $35 company paid her in 1971, she said in a 2016 interview, contrary to claims online suggesting that...
Jun 23, 2011 · It's the 40th anniversary of the Nike Swoosh. Designer Carolyn Davidson talks about creating the symbol when she was a college student. She's happy no one recognizes her: Although her symbol...
Apr 24, 2023 · The iconic Nike “Swoosh” was created in 1971 by Carolyn Davidson, a graphic design student at Portland State University. At the time, accounting instructor Phil Knight (Nike’s co-founder), asked her to design a logo for his new shoe company, originally called Blue Ribbon Sports (real catchy, Phil.) Source: @JonErlichman on Twitter.
Mar 8, 2017 · Davidson graduated from Portland State University in 1971, with a bachelor’s in graphic design and stayed on with Nike through 1975. A year later in 1976, Nike hired its first full-time advertising agency — John Brown & Partners. Davidson’s design work was masterful in its simplicity and elegance.
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