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David Clarence McClelland (May 20, 1917 – March 27, 1998) was an American psychologist, noted for his work on motivation Need Theory. He published a number of works between the 1950s and the 1990s and developed new scoring systems for the Thematic Apperception Test (TAT) and its descendants. [1]
Learn about David McClelland, a leading psychologist who studied human motivation, personality, and consciousness. He developed a model of human needs, a scoring system for the Thematic Apperception Test, and a theory of human achievement and motivation.
May 23, 2021 · Learn about the motivational theory of David McClelland, a Harvard professor who studied human nature and behavior. Find out how his theory explains the three needs of power, achievement, and affiliation and how they affect work performance.
Learn about the life and work of David McClelland, a prominent American psychologist who developed the theory of human motivation. Explore his achievements, publications, and consulting firm in this comprehensive biography.
Later, David McClelland built on this work in his 1961 book, "The Achieving Society." He identified three motivators that he believed we all have: a need for achievement, a need for affiliation, and a need for power. People will have different characteristics depending on their dominant motivator. [1]
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David McClelland was born on May 20, 1917, in Mt. Vernon, New York. He graduated from Jacksonville High School in Illinois in 1933, and then spent a year as a special student in languages at MacMurray College, Jacksonville. McClelland then attended Wesleyan University, where he studied with John McGeoch.
Need theory. Need theory, also known as Three needs theory, [1] proposed by psychologist David McClelland, is a motivational model that attempts to explain how the needs for achievement, affiliation, and power affect the actions of people from a managerial context. This model was developed in the 1960s, [2] two decades after Maslow's hierarchy ...
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