Festival Foods is a family owned grocery company operating stores throughout Wisconsin. It was founded as Skogen's IGA by Paul and Jane Skogen in 1946 in Onalaska, Wisconsin, and is still owned by the Skogen family. Festival's private label brands are supplied by SuperValu, with the majority under their Essential Everyday label.
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Eau Claire – Mall. Express Market by Festival Foods in Paddock Lake. Express Market by Festival Foods in Weston. Fond du Lac. Fort Atkinson. Green Bay – East. Green Bay – North. Green Bay – West. Greenfield.