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Henry Jones IXL was a company primarily known as a manufacturer of jams, conserves and sauces in Australia. The brand was owned and its products manufactured by SPC Ardmona from 2004, [1] which was itself owned by Coca-Cola Amatil from February 2005.
Incorporated as Henry Jones IXL (“I excel in everything I do”) in 1903, the company became a significant Australian food processor. In the years before Federation, there was no free trade between the Australian colonies and jam shipped from Tasmania to the mainland incurred import duties.
Located in the Hunter Street precinct, Hobart’s oldest waterfront warehouses have been thoughtfully reimagined as Australia’s first dedicated art hotel. Through the rise and fall of industries, including Sir Henry Jones’ IXL jam empire, the harbourside location has been central to Hobart and its people. Today, the precinct hums with ...
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Who was Henry Jones' 'I excel in everything I do'?
Henry Jones created the name, IXL. When asked what it meant, he said “I excel, in all of the products I make, it is my motto”. 1974 – 2003. The ownership of IXL changed hands through this period including over to Elder Smith Goldsbrough Mort & Co Ltd and US based company, J.M Schmucker Co. 2004.
Oct 12, 2023 · Henry Jones IXL was a company primarily known as a manufacturer of jams, conserves and sauces in Australia. The brand was owned and its products manufactured by SPC Ardmona from 2004, which was itself owned by Coca-Cola Amatil from February 2005.
Mar 19, 2013 · Henry Jones and Co’s company motto ‘IXL’ dates from about 1895 and, it is said, derived from Henry’s own quote “I excel, in all the products I make”. As a brand name this motto was an inspired choice soon forming part of Tasmanian and Australian folklore. It became instantly recognizable with the man, his factories and his products.
At the end of the 19th Century, Henry Jones set up his famous IXL jams and preserves factory on the entire block, including this building. The fruit baron’s famous motto, “I excel at everything I do” (I excel. IXL. Get it?), is an admirable one to aspire to.
