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  1. en.wikipedia.org › wiki › Ken_SegallKen Segall - Wikipedia

    Ken Segall is an author and advertising creative director. Specializing in technology marketing, Segall was Steve Jobs' agency creative director for 12 years spanning NeXT and Apple, and also served as worldwide creative director at agencies for Dell, Intel and IBM.

    • Detroit, Michigan, March 25, 1950 (age 73)
    • Author, Speaker, Creative Director
    • Apple advertising and "i" naming strategy; keynote speaker; simplicity advocate
    • kensegall.com
  2. Ken Segall Truth, Justice & Simplicity. Hello; Books; Blog; Speaking; Work; Bio; Contact; Select Page

  3. Apple Veteran Ken Segall Shares How He Thought Different. Pure & simple: Ken Segall, Former Agency Creative Director for Apple. Ken Segall on Steve Jobs: ‘When ‘dad’ is happy, you will be happy’. Simplicity was Apple’s ultimate competitive weapon.

  4. May 13, 2024 · A fatal flaw. One that somehow, miraculously, escaped detection until the day the ad was released. Crush was astonishingly tone-deaf. Et tu, Apple? Apple and creators have had a symbiotic relationship since … well, forever. Sure, the relationship has seen its ups and downs, but it has endured and expanded.

  5. Dec 8, 2021 · In this exclusive interview conducted by Champions Speakers for The Branding Journal, Ken offers his expert insight into how branding and marketing have changed during these unprecedented times. Plus, he provides career advice for aspiring marketers and talks about the qualities of successful leaders.

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  7. Ken Segall. Penguin, Apr 30, 2013 - Business & Economics - 256 pages. Simplicity isn’t just a design principle at Apple—it’s a value that permeates every level of the organization. It’s what...

  8. www.computerhistory.org › profile › ken-segallKen Segall - CHM

    Apr 2, 2024 · Ken Segall - CHM. Ken Segall worked closely with Steve Jobs for over 12 years, serving as his ad agency creative director for both NeXT and Apple. Ken and his team were responsible for naming the iMac and Apple’s legendary Think different campaign, which was an integral part of Apple’s transformation following Steve Jobs’s return.

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