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Find great gifts for kids, collectors, and fans of all ages from Mattel Shop. Shop toys made from more responsibly sourced materials, explore top brands, categories, and new arrivals, and join the toy recycling program.
- Barbie
Find a wide selection of Barbie toys and playsets on...
- Hot Wheels
Shop for the latest in Hot Wheels cars, track sets, playsets...
- Dolls & Dollhouses
Discover a world of endless storytelling possibilities with...
- Jurassic World
Add a prehistoric touch to playtime by shopping this...
- Mattel Corporate
Learn more about Mattel and our brand portfolio, our...
- Sign in
See how our toy recycling program puts valuable materials...
- All Brands
Shop our popular brands (including Barbie, Hot Wheels, and...
- Disney Princess
Explore Mattel's enchanting range of Disney Princess Dolls....
- Disney Frozen
Find great gifts for girls and other Frozen fans! Shop...
- Little People
Little People toys encourage imaginative, hands-on play for...
- Barbie
Mattel is a global leader in toy design, manufacturing and marketing, with popular brands such as Barbie, Hot Wheels, Fisher Price and more. Learn about Mattel's history, innovation, social responsibility and latest news on its official website.
Mattel, Inc. (/ m ə ˈ t ɛ l / mə-TEL) is an American multinational toy manufacturing and entertainment company founded in Los Angeles by Harold Matson and the husband-and-wife duo of Ruth and Elliot Handler in January 1945 and headquartered in El Segundo, California.
- c. 33,900 (Dec 2022)
- El Segundo, California, U.S.
- January 1945; 78 years ago, Los Angeles, California, U.S.
- US$5.43 billion (2022)
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About Us. Brand Portfolio. Citizenship. Careers. Investors. News. Shop. We create innovative products and experiences that inspire, entertain and develop children through play.
History | Mattel, Inc. About Us. Brand Portfolio. Citizenship. Careers. Investors. News. Shop. Mattel is celebrating its 75th anniversary in 2020, and our mission to inspire, entertain and develop children through play has never been more relevant.
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